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Ray Pride

By Ray Pride

Team America goes Calcutta: David Rockwell and Pantaloons

The design firm of ace set-meister David Rockwell (who did the itty-bitty puppet sets of Team America), the Rockwell Group, is going to town in India. Reports Subhro Saha in Calcutta’s Telegraph, “The Kodak Theatre in Hollywood… America’s largest retail complex, Meadowlands Xanadu in New Jersey… and now, retail and entertainment space in Calcutta. The New York-based Rockwell Group is set to rock the city with its unique “storytelling style”. Pantaloon Retail (India) Ltd has tied up with the US design and architecture major for its upcoming Central in south Calcutta, as well as another 300,000-sq-ft-plus mall that will be independent of the Pantaloons brand… A 3-member Rockwell team is on a reconnoitre tour of the country. It studied the city’s retail racks on Tuesday, meeting some prominent players in the industry as well. “At this point, they are here primarily to understand the way Indian consumers shop, eat and celebrate, so that our malls can emote local sentiments,” said Kishore Biyani, managing director, Pantaloon Retail. “Our style of articulating a brand through storytelling is an entirely new concept. We use architecture as the DNA to grow the brand, delving deep into our scenic design competence, since architecture and movies have such a wonderful chemistry,” said Mark Patricof, president and CEO of the Rockwell Group… The new mall in Calcutta, funded by Kshitij and designed by Rockwell, will “enable ordinary people to buy what only the rich could afford”, promised Biyani.

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It shows how out of it I was in trying to be in it, acknowledging that I was out of it to myself, and then thinking, “Okay, how do I stop being out of it? Well, I get some legitimate illogical narrative ideas” — some novel, you know?

So I decided on three writers that I might be able to option their material and get some producer, or myself as producer, and then get some writer to do a screenplay on it, and maybe make a movie.

And so the three projects were “Do Androids Dream of Electric Sheep,” “Naked Lunch” and a collection of Bukowski. Which, in 1975, forget it — I mean, that was nuts. Hollywood would not touch any of that, but I was looking for something commercial, and I thought that all of these things were coming.

There would be no Blade Runner if there was no Ray Bradbury. I couldn’t find Philip K. Dick. His agent didn’t even know where he was. And so I gave up.

I was walking down the street and I ran into Bradbury — he directed a play that I was going to do as an actor, so we know each other, but he yelled “hi” — and I’d forgot who he was.

So at my girlfriend Barbara Hershey’s urging — I was with her at that moment — she said, “Talk to him! That guy really wants to talk to you,” and I said “No, fuck him,” and keep walking.

But then I did, and then I realized who it was, and I thought, “Wait, he’s in that realm, maybe he knows Philip K. Dick.” I said, “You know a guy named—” “Yeah, sure — you want his phone number?”

My friend paid my rent for a year while I wrote, because it turned out we couldn’t get a writer. My friends kept on me about, well, if you can’t get a writer, then you write.”
~ Hampton Fancher

“That was the most disappointing thing to me in how this thing was played. Is that I’m on the phone with you now, after all that’s been said, and the fundamental distinction between what James is dealing with in these other cases is not actually brought to the fore. The fundamental difference is that James Franco didn’t seek to use his position to have sex with anyone. There’s not a case of that. He wasn’t using his position or status to try to solicit a sexual favor from anyone. If he had — if that were what the accusation involved — the show would not have gone on. We would have folded up shop and we would have not completed the show. Because then it would have been the same as Harvey Weinstein, or Les Moonves, or any of these cases that are fundamental to this new paradigm. Did you not notice that? Why did you not notice that? Is that not something notable to say, journalistically? Because nobody could find the voice to say it. I’m not just being rhetorical. Why is it that you and the other critics, none of you could find the voice to say, “You know, it’s not this, it’s that”? Because — let me go on and speak further to this. If you go back to the L.A. Times piece, that’s what it lacked. That’s what they were not able to deliver. The one example in the five that involved an issue of a sexual act was between James and a woman he was dating, who he was not working with. There was no professional dynamic in any capacity.

~ David Simon