By MCN Editor editor@moviecitynews.com
The Rubber Band Craze Moves from Kid’s Wrists to the Silver Screen with BANDS ON THE RUN, a Bouncy, Full-Length Animated Movie!
THIS SPRING, THE WIDESPREAD RUBBER BAND CRAZE IS MOVING FROM AROUND THE NATION’S WRISTS TO DVD WITH ONE BOUNCY, PLAYFUL ANIMATED MOVIE!
BANDS ON THE RUN
Street Date: May 31, 2011
DVD SRP: $14.98
Over the past several years, has there been any kid’s fad more pervasive than shaped rubber band bracelets? Brands such as Silly Bandz, Crazy Bands and Stretchy Shapes are sold in more than 8,000 stores nationwide, accounting for $1 Billion in revenue in 2010 alone! Now, the rubber band craze has its own feature-length animated movie!
This spring, get ready for the bounciest, springiest Toy Story ever with BANDS ON THE RUN, the rubber band movie! Hitting the “band” craze at its peak, this playful animated film follows the exploits of five novelty rubber bands who find themselves deserted after accidentally falling off the back of a delivery truck. They seem lost until Edison, the brainy light bulb shaped band, blurts out a bright idea – “Follow that truck!” and, together Edison, Roxie (rock star), Daisy (flower), Ray (TV) and Amelia (airplane) – band together to make their way to the toy store and ultimately onto the wrists of happy children!
As an exclusive bonus, each DVD also includes ten limited edition bands featuring the loveable characters from the movie – a $5 value! Additionally, there are animated storyboards and the “Making of” featurette.
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Catalog #: NEM-DV-47
Running Time: 50 minutes
Genre: Kids/Animated
Aspect Ratio: 16 x 9
Audio: Dolby Digital
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