

By Leonard Klady Klady@moviecitynews.com
The Weekend Report
Booty Call … Yoo Hoo Noo
The urban comedy Think Like a Man held onto the top spot in its sophomore session with an estimated $17.8 million in a session that featured a quartet of new national releases. The Newcomers that were bunched in the top five included the stop motion animation of The Pirates! Band of Misfits and the rom-com The Five Year Engagement that opened respectively to $11.4 million and $11.1 million.
A little bit further down the list were the testosterone thriller Safe that grossed $7.6 million and the nevermore whodunit The Raven with $7.2 million. Indian imports provided solid returns for Tamil Dammu of $243,000 and indifferent response for Hindi Tezz of $148,000. In Quebec Derapage provided a listless $142,000 box office at 58 locations.
Exclusive bows were largely fungible with the exception of the Jack Black vehicle Bernie that tallied $88,200 at three venues and the Norwegian thriller Headhunters that racked up $41,100 from four engagements.
Cusp of summer box office experienced a lull with weekend revenues of roughly $115 million that amounted to a 17% decline from the prior frame. It was a steeper 30% downturn from 2011 when the bow of Fast Five blew away the competition with an $86.1 million launch.
The weekend’s big noise was happening overseas with The Avengers getting a jump start on domestic with a 39 territory debut estimated at close to $180 million. Also heaping up advance gelt internationally is Battleship with $150 million to date prior to its North American bow on 5/18.
The Pirates! Band of Misfits entered its fifth weekend internationally with $70 million and performed pretty much to tracking pegged at between $11 million and $14 million. To no great surprise exit demos identified the audience as 76% family. It also tilted slightly female with 54%.
The Five Year Engagement arrived below expectations of $15 million to $18 million. Again exit demos were as expected with 57% of viewers aged 30 years and older and a female tilt of 64%. As with Wanderlust two months back this stripe of yucks and kisses seems to be a formula that’s rapidly losing its appeal.
Holdover titles generally experienced 50% drops and apart from The Hunger Games look to be swept out by the incoming summer tentpoles. Yet to be determined is the fate of alternative adult fare that’s been strengthening during the hot months as Midnight in Paris proved in extremis with a $55 million domestic tally.
Weekend Estimates: April 27-29 2012
Title | Distributor | Gross (avg) | Change | Theaters | Cume |
Think Like a Man | Sony | 17.8 (8,850) | -47% | 2015 | 60.7 |
The Lucky One | WB | 11.4 (3,600) | -49% | 3175 | 40 |
Pirates! Band of Misfits | Sony | 11.4 (3,390) | NEW | 3358 | 11.4 |
The Five Year Engagement | Uni | 11.1 (3,790) | NEW | 2936 | 11.1 |
The Hunger Games | Lions Gate | 11.1 (3,110) | -24% | 3572 | 372.3 |
Safe | Lions Gate | 7.6 (3,370) | NEW | 2266 | 7.6 |
The Raven | Relativity | 7.2 (3,290) | NEW | 2203 | 7.2 |
Chimpanzee | BV | 5.4 (3,460) | -49% | 1567 | 19.1 |
The Three Stooges | Fox | 5.4 (1,750) | -44% | 3105 | 37.2 |
Cabin in the Woods | Lions Gate | 4.6 (1,730) | -43% | 2639 | 34.7 |
21 Jump Street | Sony | 3.1 (1,690) | -34% | 1820 | 132 |
American Reunion | Uni | 3.0 (1,380) | -46% | 2154 | 53.4 |
Mirror Mirror | Relativity | 2.2 (1,100) | -49% | 2017 | 58.9 |
Wrath of the Titans | WB | 2.0 (1,250) | -50% | 1572 | 80.5 |
Titanic 3D (reissue) | Par | 1.9 (1,340) | -62% | 1409 | 56.3 |
Lockout | Open Rd/Alliance | .96 (760) | -70% | 1259 | 13.3 |
Dr. Seuss’ The Lorax | Uni | .87 (980) | -54% | 883 | 208.5 |
Journey 2: The Mysterious Island | WB | .52 (1,300) | -15% | 401 | 101.9 |
Salmon Fishing in the Yemen | CBS | .43 (1,290) | -37% | 335 | 7.8 |
Bully | Weinstein Co. | .33 (1,250) | -36% | 263 | 2.1 |
Intouchables | Alliance | .29 (6,650) | -4% | 42 | 1.4 |
To the Arctic | WB | .24 (4,740) | -12% | 50 | 0.67 |
Monsieur Lazhar | Music Box | .24 (3,650) | 58% | 66 | 0.61 |
Dammu | Ficus | .24 (5,060) | NEW | 48 | 0.24 |
Weekend Total ($500,000+ Films) | 107.55 | ||||
% Change (Last Year) | -30% | ||||
% Change (Last Week) | -17% | ||||
Also debuting/expanding | |||||
Footnote | Sony Classics | .16 (1,560) | -16% | 101 | 1.6 |
Tezz | Eros | .15 (1,540 | 96 | 0.15 | |
Derapage | Alliance | .14 (2,450) | 58 | 0.14 | |
The Raid: Redemption | Sony Class/Alliance | .14 (1,110) | -68% | 126 | 3.9 |
Damsels in Distress | Sony Classics | 89,500 (1,570) | -22% | 57 | 0.44 |
Bernie | Millennium | 88,200 (29,400) | 3 | 0.09 | |
The Deep Blue Sea | Music Box | 73,600 (1,440) | -12% | 51 | 0.87 |
Darling Companion | Sony Classics | 69,500 (4,090) | 74% | 17 | 0.12 |
Warriors of the Rainbow | Well Go | 57,300 (4,780) | 12 | 0.06 | |
Headhunters | Magnolia | 41,400 (10,350) | 4 | 0.04 | |
Sound of My Voice | Searchlight | 39,200 (7,840) | 5 | 0.04 | |
Elles | Lorber | 26,100 (4,350) | 6 | 0.03 | |
Restless City | AAFF | 9,800 (3,270) | 3 | 0.01 | |
The Highest Pass | Cinema Libre | 8,700 (4,350) | 2 | 0.01 | |
Broken Tower | Focus | 7,400 (7,400) | 1 | 0.01 | |
Mamitas | Screen Media | 5,800 (1,160) | 5 | 0.01 | |
96 Minutes | Arc | 5,600 (1,400) | 4 | 0.01 | |
Case depart | K Films | 4,400 (1,470) | 3 | 0.01 | |
Whore’s Glory | Lorber | 4,100 (2,050) | 2 | 0.01 | |
Inventing Our Life | First Run | 2,900 (2,900) | 1 | 0.01 | |
Booker’s Place | TriBe Ca | 2,600 (2,600) | 2 | 0.01 |
Domestic Market Share: Jan 1 – April 26, 2012
Distributor (releases) | Gross | Market Share |
Universal (7) | 490 | 15.30% |
Sony (11) | 468.6 | 14.60% |
Lions Gate (5) | 458.5 | 14.30% |
Warner Bros. (18) | 407.2 | 12.70% |
20th Century Fox (9) | 332.5 | 10.30% |
Paramount (11) | 285.7 | 8.90% |
Buena Vista (8) | 200.9 | 6.30% |
Relativity (4) | 146 | 4.50% |
Weinstein Co. (7) | 78.9 | 2.50% |
Open Road (3) | 70.3 | 2.20% |
CBS (2) | 61.6 | 1.90% |
Summit (4) | 47.1 | 1.50% |
Fox Searchlight (3) | 46.1 | 1.40% |
Focus (3) | 22 | 0.70% |
Sony Classics (11) | 18.7 | 0.60% |
Other * (109) | 75.2 | 2.30% |
3209.3 | 100.00% |