By Ray Pride Pride@moviecitynews.com
Bona Film Group Announces Opening of First IMAX Theater in Tianjin, China
New 10-Screen Cinema Brings Premium Moviegoing Experience to China’s Sixth Largest City
BEIJING, Oct. 2, 2012 — Bona Film Group Limited
(“Bona” or the “Company”) (Nasdaq:BONA), a leading film distributor and
vertically integrated film company in China, today announced the grand
opening of the Nongken Bona International Cineplex in Tianjin, China.
This marks Bona’s 15th theater and increases the number of
Company-owned and operated screens to 123, nationwide.
Located in Tianjin’s affluent Nankai district, the 2,104 seat Cineplex
includes Bona’s first IMAX theater, with the largest IMAX screen in
northern China. The Cineplex has 10 auditoriums, making it China’s
largest fully-commercial theater complex. It features stadium seating,
state-of-the-art digital projection technology and an advanced theater
management system.
“The success of premium releases in IMAX and 3D proves that Chinese
audiences appreciate the enhanced experience of watching
visually-impressive blockbusters in these highly immersive formats. As
we continue to expand the geographic footprint of our theater business,
we are focused on developing theaters that provide top-of-the-line
amenities and give our customers the best cinematic experience
possible,” said Bona Founder, Chairman and CEO Yu Dong. “Last year’s
blockbuster Flying Swords of Dragon Gate, which was presented in
IMAX(R) 3D was China’s top-grossing film of 2011 and the fifth highest
grossing production of all time. We are pleased to extend our
successful production and distribution relationship with IMAX to the
exhibition side of our business. Theater development is an important
part of our long-term growth strategy, and we look forward to
collaborating with IMAX and other global industry leaders to bring
Chinese audiences the highest quality domestic and international films
in the highest quality environment.”
About Bona Film Group Limited
Bona Film Group Limited (Nasdaq:BONA) is a leading film distributor in
China, with an integrated business model encompassing film
distribution, film production, film exhibition and talent
representation. Bona distributes films to Greater China, Korea,
Southeast Asia, the United States and Europe, invests and produces
movies in a variety of genres, owns and operates fifteen movie theaters
and manages a range of talented and popular Chinese artists.
For more information about Bona, please visit http://www.bonafilm.cn.