By Ray Pride Pride@moviecitynews.com

Paramount Home Media Distribution and Warner Bros. Home Entertainment Announce Home Media Distribution Deal for the U.S. and Canada and a Joint Commitment to Flixster

FOR IMMEDIATE RELEASE

HOLLYWOOD, CA (October 4, 2012) – Paramount Home Media Distribution and Warner Bros. Home Entertainment Group today announced that they have reached a strategic alliance centering on more than 600 catalog titles from the Paramount film library.  The deal grants Warner Bros. exclusive rights to physical Blu-ray and DVD distribution of those titles in the US and Canada, and will make Paramount’s UltraViolet offerings available on a non-exclusive basis through Flixster, the Warner Bros. movie streaming and discovery service.

“We are bullish on this deal as it firmly supports innovation in a critical aspect of our business, while at the same time it leverages our collective strengths and assets to maximize profits in the present market,” said Dennis Maguire, president of Paramount Home Media Distribution. “Flixster provides access to the leading movie discovery application that will promote digital content ownership and aid in expanding our digital business. At the same time, on the physical side, this agreement enables us to manage our profitability in a time of change in the marketplace and to focus more resources on new releases. With its strong infrastructure and track record, Warner will not only safeguard but enhance the long-term value of titles covered by this agreement.”

“These Paramount catalog titles are the perfect complement to the Warner Bros. library; they will allow us to offer consumers new multi-feature film packages and debut many titles on Blu-ray for the first time,” said Ron Sanders, president, Warner Home Video. “The deal also adds a new energy to our Warner Archive Collection initiative, broadening the selection of rare titles available to consumers on demand.”

“We’re delighted that movie fans will now be able to access Paramount titles through Flixster, further expanding the already robust library of UltraViolet-enabled content and making the continued transition to digital much smoother for the consumer,” said Thomas Gewecke, president, Warner Bros. Digital Distribution.

The agreement also grants Warner Bros. manufacturing on demand rights and the right to include UltraViolet Digital Copy bundled with packaged media.  Paramount will retain all digital rights for their titles, including electronic sell-through (EST), video-on-demand (VOD) and subscription video-on-demand. Flixster will offer, on a non-exclusive basis, Paramount titles for sale in UltraViolet EST format, UltraViolet Disc-to-Digital and VOD. Flixster will also act as an UltraViolet Locker Access Service Provider for all Paramount UltraViolet titles, and as a redemption site for Paramount UltraViolet Digital Copies.

The three-year deal, which takes effect January 1, 2013,  covers U.S. and Canadian rights only and includes titles such as Terms of Endearment, Ferris Bueller’s Day Off and Airplane!. The agreement excludes approximately 100 cornerstone Paramount titles, including the Transformers, Star Trek and Indiana Jones franchises. Under the same terms, Warner will gain access to select new titles after the initial 26-week release period.

Paramount will receive licensing fees from Warner Bros. and be entitled to various benefits under a long-term strategic cooperation agreement with Flixster.

About Paramount Pictures Corporation

Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NASDAQ: VIAB, VIA), a leading content company with prominent and respected film, television and digital entertainment brands. Paramount controls a collection of some of the most powerful brands in filmed entertainment, including Paramount Pictures, Paramount Animation, Paramount Vantage, Paramount Classics, Insurge Pictures, MTV Films, and Nickelodeon Movies. PPC operations also include Paramount Famous Productions, Paramount Home Media Distribution, Paramount Pictures International, Paramount Licensing Inc., and Paramount Studio Group.

About Warner Bros. Home Entertainment Group

Warner Bros. Home Entertainment Group (WBHEG) brings together Warner Bros. Entertainment’s home video, digital distribution, interactive entertainment, technical operations and anti-piracy businesses in order to maximize current and next-generation distribution scenarios. An industry leader since its inception, WBHEG oversees the global distribution of content through packaged goods (Blu-ray Disc and DVD) and digital media in the form of electronic sell-through and video-on-demand via cable, satellite, online and mobile channels, and is a significant developer and publisher for console and online video game titles worldwide. WBHEG distributes its product through third party retail partners and licensees, as well as directly to consumers through WBShop.com.

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