By Leonard Klady Klady@moviecitynews.com
The Weekend Report
The debut of a re-booted Evil Dead led weekend box office with an estimated $25.8 million. The session’s only other national release was the 3D-enhanced reissue of the venerable Jurassic Park that ranked fourth with $18.2 million.
A torrent of films opened in exclusive runs, but only three emerged with commercial potential. Upstream Color battled the current at $27,600 in a solo effort while political thriller The Company You Keep attracted $134,000 from five engagements and Trance awoke $137,000 from four sessions.
There was considerable activity on the Indian circuit with the Telegu Baadshah emerging aggressively with $938,000 at 117 venues. The Punjabi Sadda Haq was also strong with $177,000 at 28 locations while Hindi Chasme Baddoor disappointed with $148,000 in 64 locales.
Evil Dead, the low-budget shocker that launched Sam Raimi’s career in 1981, was spruced up and obviously found some of its niche audience. Tracking anticipated a slightly higher gross of roughly $30 million but studio exit polling suggests the picture didn’t bring in the younger crowd it targeted. The opening audience was 56% male and 56% aged 25 and over.
Evil Dead also bowed in a few overseas territories and scared up $4.5 million. The most significant international dates were Russia with $1.6 million and Spain at $1.5 million.
While the stereoscopic Jurassic Park failed to promise a “velociraptor in your lap,” the prospect of 3D dinos seemed more apt than other recent 3D upgrades to vintage movies. Audiences obviously agreed.
The frame also featured the platform expansion of Australian musical import The Sapphires to very good results. Holdover titles generally experienced 40-50% drops though family-friendly fare was more resilient. And Olympus Has Fallen has to be the biggest commercial surprise of the season.
| Weekend (estimates) April 5 – 7, 2013 | ||||||
| Title | Distributor | Gross (average) | % change * | Theaters | Cume | |
| Evil Dead | Sony |
25.8 (8,520) |
NEW |
3025 |
25.8 |
|
| The Croods | Fox |
21.1 (5,430) |
-21% |
3879 |
125.8 |
|
| G.I. Joe: Retaliation | Par |
21.0 (3,260) |
-48% |
6441 |
86.6 |
|
| Jurassic Park 3D | Uni |
18,2 (6,560) |
NEW |
2771 |
18.2 |
|
| Temptation | Lionsgate |
10.2 (4,990) |
-53% |
2047 |
38.6 |
|
| Olympus Has Fallen | FilmDistrict/VVS |
10.1 (3,300) |
-29% |
3059 |
71.2 |
|
| Oz The Great and Powerful | BV |
8.1 (2,800) |
-30% |
2905 |
212.7 |
|
| The Host | Open Road/eOne |
5.3 (1,660) |
-50% |
3202 |
19.7 |
|
| The Call | Sony |
3.5 (1,760) |
-28% |
2002 |
45.5 |
|
| Admission | Focus |
2.0 (1,430) |
-38% |
1407 |
15.3 |
|
| Spring Breakers | A24/VVS |
1.2 (1,080) |
-58% |
1072 |
12.6 |
|
| Baadshah | Great India |
.94 (8,020) |
NEW |
117 |
1.2 |
|
| Identity Thief | Uni |
.81 (1,120) |
-26% |
721 |
131.2 |
|
| The Place Beyond the Pines | Focus |
.72 (23,920) |
-44% |
30 |
1.1 |
|
| Silver Linings Playbook | Weinstein Co. |
.62 (1,180) |
-31% |
524 |
129.7 |
|
| Jack the Giant Slayer | WB |
.51 (1,020) |
-50% |
502 |
62.5 |
|
| The Incredible Burt Wonderstone | WB |
.44 (820) |
-67% |
535 |
21.8 |
|
| Life of Pi | Fox |
.36 (1,330) |
-16% |
269 |
123.9 |
|
| Quartet | Weinstein Co. |
.35 (1,390) |
-8% |
252 |
17.2 |
|
| The Sapphires | Weinstein Co. |
.31 (5,180) |
334% |
60 |
0.46 |
|
| Safe Haven | Relativity |
.28 (770) |
-29% |
360 |
70.3 |
|
| Snitch | Lionsgate |
.26 (860) |
-41% |
304 |
41.8 |
|
| Warm Bodies | Lionsgate |
.26 (900) |
109% |
287 |
65.6 |
|
| Escape from Planet Earth | Weinstein Co. |
.23 (520) |
-3% |
432 |
54.4 |
|
| No | Sony Classics |
.21 (2,330) |
-9% |
89 |
1.6 |
|
| Weekend Total ($500,000+ Films) |
$130.10 |
|||||
| % Change (Last Year) |
11% |
|||||
| % Change (Last Week) |
-7% |
|||||
| Also debuting/expanding | ||||||
| Sadda Haq | Sikh |
.18 (6,330) |
28 |
0.18 |
||
| The Gatekeepers | Sony Classics |
.17 (1,280) |
-17% |
131 |
2.1 |
|
| Chashme Baddoor | Viva |
.15 (2,320) |
64 |
0.15 |
||
| Trance | Searchlight |
.14 (34,200) |
4 |
0.14 |
||
| The Company You Keep | Sony Classics |
.13 (26,860) |
5 |
0.13 |
||
| Ginger & Rosa | A24 |
.12 (1,240) |
-28% |
99 |
0.6 |
|
| On the Road | IFC |
.10 (920) |
-17% |
107 |
0.6 |
|
| Renoir | IDP |
92,700 (4,640) |
42% |
20 |
0.19 |
|
| Free Angela & All Political Prisoners | Code Black |
66,100 (4,130) |
16 |
0.07 |
||
| Settai | UTV |
57,800 (1,750) |
33 |
0.06 |
||
| Tattoo Nation | D & E Entertainment |
30,200 (5,030) |
6 |
0.03 |
||
| Upstream Color | erbp |
27,600 (27,600) |
1 |
0.03 |
||
| 11.6 | Remstar |
22,600 (2,820) |
8 |
0.02 |
||
| 6 Souls | Weinstein Co. |
17,400 (320) |
54 |
0.02 |
||
| No Place on Earth | Magnolia |
12,300 (6,150) |
2 |
0.01 |
||
| Andre Gregory: Before and After | Cinema Guild |
6,300 (6,300) |
1 |
0.01 |
||
| Simon Killer | IFC |
5,100 (2,550) |
2 |
0.01 |
||
| Down the Shore | Anchor Bay |
4,900 (2,450) |
2 |
0.01 |
||
| The Brass Teapot | Magnolia |
4,700 (2,350) |
2 |
0.01 |
||
| Tomorrow You’re Gone | Image Ent. |
2,800 (185) |
15 |
0.01 |
||
| The Story of Luke | Gravitas |
2,700 (180) |
15 |
0.01 |
||
| Lotus Eaters | Meneret |
1,700 (1,700) |
1 |
0.01 |
||
| Domestic Market Share (Jan. 1 – April 4, 2013) | ||||||
| Distributor (releases) | Box Office (millions) | Market Share | ||||
| Universl (6) |
303.8 |
12.90% |
||||
| Weinstein Co. (8) |
283.4 |
12.00% |
||||
| Buena Vista (6) |
280.1 |
11.90% |
||||
| 20th Century Fox (7) |
271.5 |
11.50% |
||||
| Warner Bros. (10) |
261.3 |
11.10% |
||||
| Lions Gate (11) |
209.9 |
8.90% |
||||
| Paramount (9) |
189.8 |
8.10% |
||||
| Sony (5) |
148 |
6.30% |
||||
| Relativity (3) |
104 |
4.40% |
||||
| Film District (5) |
86.1 |
3.70% |
||||
| Open Road (4) |
82.2 |
3.50% |
||||
| Focus (5) |
27.7 |
1.20% |
||||
| eOne/Alliance (8) |
20.3 |
0.85% |
||||
| CBS (1) |
15.2 |
0.65% |
||||
| Sony Classics (6) |
12.1 |
0.50% |
||||
| Other * (84) |
57.6 |
2.50% |
||||
|
2353 |
100% |
|||||
| * none greater then 0.45% | ||||||
| Top Domestic Grossers (January 1 – April 4, 2013) | ||||||
| Title | Distributor | Box Office | ||||
| Oz the Great and Powerful | BV |
204,596,718 |
||||
| Identity Thief | Uni |
130,435,630 |
||||
| The Croods | Fox |
104,700,202 |
||||
| Silver Linings Playbook* | Weinstein Co. |
100,662,661 |
||||
| Zero Dark Thirty * | Sony/Alliance |
94,299,026 |
||||
| Django Unchained * | Weinstein Co. |
93,805,694 |
||||
| Les Miserables * | Uni |
75,842,530 |
||||
| The Hobbit: An Unexpected Journey * | WB |
74,346,695 |
||||
| Mama | Uni/eOne |
71,628,180 |
||||
| Safe Haven | Relativity |
70,054,278 |
||||
| A Good Day to Die Hard | Fox |
66,630,482 |
||||
| G.I. Joe: Retaliation | Par |
65,563,060 |
||||
| Warm Bodies | Lionsgate |
65,314,304 |
||||
| Jack the Giant Slayer | WB |
61,947,481 |
||||
| Olympus Has Fallen | FilmDistrict/VVS |
61,073,501 |
||||
| Hansel and Gretel: Witch Hunters | Par |
55,301,156 |
||||
| Escape from Planet Earth | Weinstein Co. |
54,178,669 |
||||
| Lincoln * | BV |
47,901,031 |
||||
| Gangster Squad | WB |
46,000,903 |
||||
| Parental Guidance * | Fox |
42,969,701 |
||||
| * does not include 2012 box office | ||||||
