Friday Estimates: October 28, 2011

Puss In Boots delivers a decent off-season number for an animated film, winning the weekend, but not setting off fireworks. Modest launches for In Time and The Rum Diary. Paranormal Activity, taking an outsized hit vs last Friday’s numbers, is holding surprisingly well. And DW’s Real Steel takes a punch badly for the first time, probably at the hands of DWA’s Puss.

Friday Estimates, October 21, 2011

Paranormal Activity 3 has become a regular activity for October fright fans, not only sure to beat its own opening record as a franchise, but looking at taking the crown as best October opener ever from Paramount’s champ from just last year, Jackass 3D. The 3D Musketeers couldn’t get to 3K on opening day. And Johnny English wasn’t reborn for long before dying at the American box office.

Friday Estimates: October 15, 2011

27 years ago, Footloose opened and went on to do almost 10x its opening weekend. This weekend, the Footloose remake will open to about twice what the original did. 29 years ago John Carpenter’s The Thing opened to about the same amount in 3 days as the new remake opened to do on Friday. And Steve Martin’s hair is still white.

Friday Estimates, October 7, 2011

Reel Steel easily beats up Clooney & Gosling, as expected. Dolphin Tale keeps on flipping with the best Friday hold in the Top 10. And in spite of the Blu-ray/DVD going on sale, people are still coming out to see the circle of life in The Lion King 3D. In limited release, IFC has an excrement-eating grin, as the very crappy Human Centipede 2 is making the most out of its notoriety.

Friday Analysis by David Poland can be found here

Friday Estimates, September 30, 2011

Much like last weekend, Moneyball takes Friday, but had the two family movies right on its heels, almost guaranteed to pass the adult drama on Saturday and Sunday.

There are four newcomers to the market, none of which is looking very strong. Top of the group, for now, is Courageous, the born-again title, followed by the abandoned Dream House, the highly touted 50/50, and the broad (in every way) comedy, What’s Your Number? And 3 new arthouse movies did over $5k per screen on Friday.