Friday Box Office Estimates Archive for February, 2013

Friday Estimates

Snitch won the Friday, but will lose the weekend war to Identity Thief. The other new wide release, Dark Skies, is okay for The Weinsteins… not very good in the real world.

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Friday Estimates

Four new releases… and only one satisfactory opening weekend, it seems. Die Five may win the weekend, but come up well short of reasonable expectations. Escape From Planet Earth will do okay by Weinstein Animation standards, but it will need some long legs to clear $50m domestic. Beautiful Creatures is a big-studio shot at the Twilight crowd that missed in spite of a ton of advertising. And Safe Haven, starring TV-level talent, will be Relativity’s #2 or #3 biggest opening ever.

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Friday Estimates

Universal’s “Giant Heads Of Comedy” ad campaign for the not-well-reviewed Identity Thief worked like gangbusters, likely heading to the biggest opening of 2013 so far. Also opening, Soderbergh’s last pre-retirement theatrical release, Side Effects to a touch over $7 million. And Top Gun IMAX has an icy launch.

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Friday Estimates

The top of the chart remains a horror show, this time with a comic edge. Warm Bodies, Hansel, Gretel, and Mama take the #2 and #4 spots, with the still-growing Silver Linings Playbook stepping up into the #3 slot. SLP also passes Zero Dark Thirty, both in daily gross and overall domestic gross. Meanwhile, Lincoln passes $170m today, Django Unchained $150m tomorrow, and Les Misérables $140m today.

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Leonard Klady's Friday Estimates
Friday Screens % Chg Cume
Title Gross Thtr % Chgn Cume
Venom 33 4250 NEW 33
A Star is Born 15.7 3686 NEW 15.7
Smallfoot 3.5 4131 -46% 31.3
Night School 3.5 3019 -63% 37.9
The House Wirh a Clock in its Walls 1.8 3463 -43% 49.5
A Simple Favor 1 2408 -50% 46.6
The Nun 0.75 2264 -52% 111.5
Hell Fest 0.6 2297 -70% 7.4
Crazy Rich Asians 0.6 1466 -51% 167.6
The Predator 0.25 1643 -77% 49.3
Also Debuting
The Hate U Give 0.17 36
Shine 85,600 609
Exes Baggage 75,900 62
NOTA 71,300 138
96 61,600 62
Andhadhun 55,000 54
Afsar 45,400 33
Project Gutenberg 36,000 17
Love Yatri 22,300 41
Hello, Mrs. Money 22,200 37
Studio 54 5,300 1
Loving Pablo 4,200 15
3-Day Estimates Weekend % Chg Cume
No Good Dead 24.4 (11,230) NEW 24.4
Dolphin Tale 2 16.6 (4,540) NEW 16.6
Guardians of the Galaxy 7.9 (2,550) -23% 305.8
Teenage Mutant Ninja Turtles 4.8 (1,630) -26% 181.1
The Drop 4.4 (5,480) NEW 4.4
Let's Be Cops 4.3 (1,570) -22% 73
If I Stay 4.0 (1,320) -28% 44.9
The November Man 2.8 (1,030) -36% 22.5
The Giver 2.5 (1,120) -26% 41.2
The Hundred-Foot Journey 2.5 (1,270) -21% 49.4