Friday Box Office Estimates Archive for December, 2014
Friday Box Office Estimates
Two days into the Christmas 4-day, The Hobbit 3 returns to the top, both for Friday and for the cume of Thurs-Fri. Still, Unbroken and Into The Woods are doing strong business and should be around the $50 million mark by the end of the weekend. American Sniper remains steady on Day 2, down minimally from opening day, though still on just four screens. Selma takes a 35% hit from opening day, but could be extra-strong on Sunday, as churches send parishioners from the pews to the theaters. And The Interview drops from its millio- dollar opening day to $720k, drawing about $2,175 per screen… which is good, but hardly overwhelming. The story continues to write itself, day by day.
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A lot of very hopeful movies are opening between now and a week from now, as is the norm for the holiday. It’s hard to judge the Friday for The Hobbit: The Battle of the Five ArmiesHobbit movie after doing it with all three Rings movies.The domestic gross has been behind Rings on all Hobbits, but the international ahead in all but the Oscar-winning finale. So… we’ll see. Signs are good. As for Museum 3 and Annie , the history of this kind of opening in December is that $100m domestic is still a legit option for both… playability will be key.
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On one of the weekends of every year which distributors avoid like the Bermuda Triangle of old, no new wide releases. Fox shoves The Pyramid out onto 589 screens and may get past $1 million for the weekend. Otherwise, last weekend’s Top 10 jostles for position. And Searchlight’s Wild starts its trek on 21 screens and has its eye on $24k per screen for the weekend.
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