Friday Box Office Estimates Archive for May, 2016
Friday Box Office Estimates

Apocalypse noise at $26.2 million, Alice hardly heard at $9.7 million; and birds stay Angry at $5 million, even after a 54% plunge.
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Kids love anthropomorphic animals… even birds who can only fly by slingshot. And satire is what closes on Saturday night according to George S. Kaufman and The Nice Guys, which WB really worked their asses off on, is suffering through that this weekend. ope for legs. In between, take a wonderfully broad hit comedy, cleverly add girl power, and… meh. Less than half the opening of Neighbors for 2. Meanwhile, Weiner and Maggie’s Plan get solid, if not overwhelming arthouse launches.
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No surprise to find the Avengers sequel disguised as a Captain America movie still in front by a large margin. The 74% drop isn’t even a surprise, matching last summer’s Avengers: Age of Ultron and running only $16m behind the same. Some may be disappointed with the Money Monster opening, but it’s solid given its material. Its figure outpaces Hail, Caesar! and The Finest Hours‘ openings, which are really the only comparables this year and isn’t far behind Bridge of Spies‘ opening last year. Good start for Love & Friendship on four screens, projecting a $25k per-screen for the weekend.
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“In a world… in which $70m – $85m opening days have become shockingly normal…” here comes the next Avengers installment, sans a couple of Avengers, with a Captain America title, thus opening just slightly lower than the two Avengers movies. Notably, it opened to less than Batman v Superman, though expect that to flip soon. Down-ballot films were clearly damaged, though The Jungle Book held well, even it had been a regular weekend slate.
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