Posts Tagged ‘Rango’

DP/30: Rango, director Gore Verbinski

Wednesday, November 16th, 2011

Designing Rango’s End Credits

Friday, June 24th, 2011

Designing Rango’s End Credits

The Weekend Report: April 10, 2011

Sunday, April 10th, 2011

The Best That You Can Do is …

Audiences continued to Hop to it as the animated Easter eggs-travaganza topped weekend tickets sales with an eggs-timated $21.6 million. The film bounded well ahead of a quarter of new national releases that saw the remake of Arthur and the distaff thriller Hanna competing for the second slot with the former squeaking ahead by about 200k with a $12.5 million tally. The inspirational Soul Surfer bowed to $10.9 million and the tongue-in-cheek swashbuckler Your Highness swiped $9.5 million.

Among the new niche releases were the non-fiction nature study Born to Be Wild with $820,000 from 206 cages (194 in 3D) and the Mexican comedy No Eres Tu, Soy Yo that grossed $530,000 at 226 venues. Bollywood entry Thank You failed to revivify that sector with a $253,000 bow from 92 engagements.

Exclusives this weekend saw a couple of glimmers of hope including the minimalist western Meek’s Cut Off with $19,800 at two screens. Solo outings for docs Blank City on Manhattan’s early Punk scene and American: The Bill Hicks Story profiling the late comic genius respectively rang up $10,600 and $6,400 in ducats.

The frame’s overall tally generated roughly $118 million and slipped 5% behind last weekend’s biz. It was a slightly more severe 7% lag from 2010 when the second weekend of Clash of the Titans led with $26.6 million; edging out the $25.2 million gross for newcomer Date Night.

Hopes weren’t particularly high for any of the quartet of newcomers with Arthur given the best prospects that ranged from $12 million to $18 million. Your Highness was also overestimated with pundits pegging its bow somewhere between $11 million to $15 million. Conversely the mavens viewed Hanna’s topmost performance at $10 million with similar expectations for Soul Surfer that proved to be accurate.

Hanna’s strength largely came from unexpected response from males that composed slightly more than half of its audience. Soul Surfer drew a resounding 80% female crowd and was the only one of the four new films that had a majority under 25 demographic with 56%. Arthur was 64% older, Your Highness was 55% dominated by plus 25s and Hanna was at the high end with 69%.

The shift so far this year to an older set of ticket buyers has largely been cited as a reflection of weak product though one can hardly imagine what aspect of such films as Sucker Punch or Drive Angry could possibly draw a mature buyer to the multiplex. The industry mantra is that younger male avids will be back in force come May when the summer tentpole fun rides are unleashed.

What appears to have stumped the pundits is what exactly are these bulwarks of movie going doing during this apparent hiatus? No one appears to have done surveys that might indicate whether a trend exists or if there’s an absence of a conclusive shift to other activities. Regardless, no one believes this segment is staying at home and exercising their fast food options. So, clearly the new VoD initiatives are directed toward them and their involvement in the movie experience remains vital to the industry’s health and welfare.

Weekend (estimates)
April 8 – 10, 2011
Title Distributor Gross (avg) % chng Theaters Cume
Hop Uni 21.6 (5,980) -42% 3616 68.1
Arthur WB 12.5 (3,810) NEW 3276 12.5
Hanna Focus 12.3 (4,850) NEW 2535 12.3
Soul Surfer Sony 10.9 (4,910) NEW 2214 10.9
Insidious Film District 9.8 (4,060) -26% 2419 27.2
Your Highness Uni 9.5 (3,420) NEW 2769 9.5
Source Code Summit 9.0 (3,040) -39% 2971 28.6
Limitless Relativity 5.6 (2,130) -40% 2642 64.3
Diary of a Wimpy Kid: Rodrick Rules! Fox 4.9 (1,690) -52% 2881 45.5
The Lincoln Lawyer Lions Gate 4.4 (1,830) -35% 2420 46.3
Rango Par 2.3 (1,140) -49% 2007 117.5
Sucker Punch WB 2.1 (1,180) -66% 1755 33.9
Paul Uni 1.7 (1,040) -59% 1667 35.1
Battle: Los Angeles Sony 1.5 (1,090) -57% 1408 81.2
Jane Eyre Focus 1.2 (4,780) -3% 247 5.2
Win Win Fox Searchlight 1.2 (5,220) 4% 226 3.5
The Adjustment Bureau Uni .88 (1,120) -59% 783 60.1
Born to Be Wild WB .82 (3,980) NEW 206 0.82
The King’s Speech Weinstein Co. .55 (810) -52% 675 137.6
No Eres Tu, Soy Yo Lions Gate .53 (2340) NEW 226 0.53
Red Riding Hood WB .52 (670) -71% 777 36.7
Weekend Total
($500,000+ Films)
$113.80
% Change (Last Year) -7%
% Change (Last Week) -5%
Also debuting/expanding
Thank You UTV .25 (2,750) 92 0.25
Kill the Irishman Anchor Bay 91,600 (1,760) -19% 52 0.85
Miral Weinstein Co. 55,700 (1,920) -24% 29 0.25
In a Better World Sony Classics 48,600 (4,050) 47% 12 0.1
Meek’s Cut Off Osciloscope 19,800 (9,900) 2 0.02
Blank City FilmsWeLike 10,600 (10,600) 1 0.01
Meet Monica Velour Anchor Bay 7,300 (3,650) 2 0.01
Ceremony Magnolia 6,800 (2,270) 3 0.01
Henry’s Crime Moving Pictures 6,600 (3,300) 2 0.01
American: The Bill Hicks Story Variance 6,400 (6,400) 1 0.01
To Die Like a Man Strand 2,150 (2,150) 1 0.01
Domestic Market Share (Jan. 1 – April 7, 2011)
Distributor (releases) Gross Market Share
Paramount (9) 413.6 18.20%
Sony (10) 370.9 16.30%
Universal (8) 276.1 12.10%
Warner Bros. (14) 273.6 12.00%
Buena Vista (6) 255.2 11.20%
Weinstein Co. (4) 133.4 5.90%
Fox (6) 127.6 5.60%
Relativity (4) 90.5 4.00%
Fox Searchlight (4) 82.9 3.70%
CBS (3) 56.6 2.50%
Lions Gate (6) 47.5 2.10%
summit (4) 31.8 1.40%
Focus (3) 25.1 1.10%
FilmDistrict (1) 17.4 0.80%
eOne/Seville (7) 14.5 0.60%
Sony Classics (6) 12.3 0.50%
Other * (99) 44.3 2.00%
2273.3 100.00%
* none greater than 0.4%
Top Domestic Grossers *
(Jan. 1 – April 7, 2011)
Title Distributor Gross
The King’s Speech * Weinstein Co. 119,361,676
Rango Par 115,230,893
Just Go With It Sony 101,651,979
True Grit * Par 100,131,192
The Green Hornet Sony 98,588,503
Gnomeo and Juliet BV/eOne 97,075,887
Battle: Los Angeles Sony 79,700,377
Justin Bieber: Never Say Never Par 72,707,468
No Strings Attached Par 70,662,220
Black Swan * Fox Searchlight 65,964,914
Little Fockers * Uni 64,117,440
Unknown WB 62,821,544
The Adjustment Bureau Uni 59,231,700
Limitless Relativity 58,688,230
The Fighter * Par/Alliance 54,624,687
Tron: Legacy * BV 54,483,200
I Am Number 4 BV 53,949,381
The Dilemma Uni 48,800,147
Hop Uni 46,456,305
Hall Pass WB 44,034,990
* does not include 2010 box office

Weekend Estimates by Soul Klady

Sunday, April 10th, 2011

And this is why weekend-to-weekend looks so crappy. Last year on “this” weekend, there were $27m in openers. This weekend, $46m. But the weekend is still well behind last year because Sucker Punch was WB’s entry, not Clash of the Titans, and there was no DWA film (last year, it was a leggy Dragon) doing $25m in a third weekend while Hop, which is a success story (but a mild one), did $21m in Weekend Two. Those two holdovers and one $25m opener (Date Night) overpower nearly $20m in more opening firepower this year than last.

If you simply flipped last year’s WB entry for this year’s, “this year’s weekend” would be ahead of “last year’s weekend” by over $15 million. And if wishes were fishes… But you get the point, no? It’s about the movies, not the market. Until there is a much longer lasting set of data that involves a more muscular set of movies being off by similar amounts, I’m not taking any “slump” seriously. Of course, if you want to believe that somehow Clash of the Titans would have done half the business it did if it opened this year or that Sucker Punch would have done more than double what it’s doing opening last year, please, feel free to make the argument.

One genre that may be nearing its end in this cycle as an industry cash cow is the stoned comedy. Since the Superbad/Knocked Up back-to-back smashes, Team Apatow has racked up just one $100m movie (Step Brothers) in 8 attempts. And while Apatow had nothing to do with the two movies gently opening this weekend (Arthur/Your Highness), they are both bastard children of his camp. Like many niche genres in Hollywood, no reason that this one can’t go on. But costs have to be contained and then these are the kinds of legged-out doubles that studios can use to keep the balance sheet positive build library, an occasionally get a surprise big hit. But right now, they are a little expensive and aren’t delivering on the expectations that the studios have when greenlighting them. (Expectations from tracking come long after the horse is out of the barn.)

Hanna is a really nice opening for Focus. They picked up the film in most of the world (Sony has some territories), extending their relationship with Joe Wright, and this opening is better than any two weekends of Atonement domestic grosses combined. Given some strong word-of-mouth (and a soft market for good movies), it could even end up passing Atonement‘s $50m gross.

Bob Berney is back in business. Soul Surfer is a Sony release, but Film District marketed it for Sony, and the results are strong for what could well have been a much smaller feel-good film. And Insidious had a 26% hold, which is almost unheard of for any film in this front-loaded market, much less a horror film. This is one of this year’s real success stories already, likely heading to more than $50m domestic.

Source Code didn’t hold quite as well, but it does seem that we are in the first stretch of commercial movies this year that anyone is happy to recommend.

Box Office Hell — March 25

Friday, March 25th, 2011

Our Players|Coming Soon|Box Office Prophets|Box Office Guru|EW|Box Office . com
Sucker Punch|25.0|26.7|24.0|23.0|16.0
Diary of a Wimpy Kid: Rodrick Rules |22.7|19.6|18.0|22.0|20.0
Limitless|10.0|11.5|10.0|11.5|12.5
Rango|9.5|10.3|9.0|9.0|9.5
The Lincoln Lawyer|8.0|7.7|n/a|9.5|9.7

Box Office Hell — March 17

Friday, March 18th, 2011

Our Players|Coming Soon|Box Office Prophets|Box Office Guru|EW|Box Office . com
Battle: Los Angeles|17.0|16.1|18.0|18.0|16.0
Rango |14.6|14.3|15.0|12.0|15.0
Limitless|13.7|16.7|14.0|16.0|16.5
The Lincoln Lawyer|11.5|9.2|12.0|10.0|9.5
Paul|10.8|9.5|12.0|13.0|11.5

The Weekend Report — March 13

Sunday, March 13th, 2011

Los Angeles Doesn’t Believe in Tears … Mars Does

The fears that a depressed marketplace would take its toll on Battle: Los Angeles proved unfounded as the sci-fi extravaganza easily took weekend honors with an estimated $36.2 million. However, the frame’s other two national releases seriously underperformed. The visual flamboyant fairy tale Red Riding Hood trudged through the woods with $14 million in its basket to rank third and the family targeted Mars Needs Moms received a resounding audience “no” with $6.8 million.

Regionally a pair of pics bowed in Quebec to undistinguished results. Local production French Kiss generated $91,200 at 54 stalls while French family fave Arthur et la guerre des deux mondes provided $68,400 from 35 venues.

The action among limited/exclusive debuts was considerably more encouraging with the latest Jane Eyre earning a $45,120 average from four screens. The indie Kill the Irishman was unexpectedly potent with a $142,000 tally in five exposures and French award winner Certified Copy grossed $66,300 from a comparable quintet.

Overall the pluses and minuses canceled out and weekend revenues slipped 4% from the immediate prior session. It was a steeper 13% decline from 2010 when the second weekend of Alice in Wonderland reigned with $62.7 million followed by bows of Green Zone and She’s Out of My League with respective openers of $14.3 million and $9.8 million.

Industry anxiety ran high for Battle: Los Angeles with pundits invoking the likes of Independence Day, District 9 and Skyline on the down side as past barometers. Initial tracking pegged its opening between $25 million and $30 million with it pushing slightly higher as opening day approached.

Exit polls pegged the audience unsurprisingly at 62% male. However, it also showed that the ticket buyers were 55% over the age of 25; continuing the 2011 industry question of where the younger, previously more avid crowds have migrated (and whether is possible to park product at that location).

Audience composition for both Red Riding Hood and Mars Needs Moms were also as anticipated. The cowl clad lass was 54% distaff and 56% under the age of 25 while the folk from the red planet were 85% family with 68% buying stereoscopic ducats. But though not particularly family friendly, Rango was the audience magnet even with a 40% hit off of its opening weekend.

Though the two films hit their target, neither hit it with quite the anticipated force. Red Riding Hood was tracking between $16 million and $20 million while Mars Needs Moms was supposed to be in the range of $10 million to $14 million.

Expect some hard questions to be asked at CinemaCon in two weeks beginning with the evaporation of the under 25s. Distribution is likely to be pushing for shorter theatrical windows and theater owners will just be … freaking out.

Weekend (estimates) March 11 – 13, 2011
Title Distributor Gross (average) % change Theaters Cume
Battle: Los Angeles Sony 36.2 (10,590) NEW 3417 36.2
Rango Par 22.8 (5,820) -40% 3923 68.4
Red Riding Hood WB 14.0 (4,630) NEW 3030 14
The Adjustment Bureau Uni 11.4 (4,010) -46% 2847 38.4
Mars Needs Moms BV 6.8 (2,190) NEW 3117 6.8
Beastly CBS 5.0 (2,570) -49% 1959 16.9
Hall Pass WB 5.0 (1,970) -43% 2555 34.9
Just Go With It Sony 4.0 (1,660) -38% 2398 93.9
The King’s Speech TWC 3.6 (2,030) -42% 1768 129
Gnomeo and Juliet BV/eOne 3.5 (1,360) -52% 2585 89
Unknown WB 3.3 (1,440) -49% 2303 58.4
I Am Number 4 BV 2.2 (1,110) -61% 2005 50.3
Justin Bieber: Never Say Never Par 1.3 (1,050) -69% 1247 70.9
Big Mommas: Like Father, Like Son Fox 1.2 (1,330) -62% 931 35.1
Take Me Home Tonight Relativity 1.2 (610) -65% 2003 5.8
Cedar Rapids FoxSearch .93 (2,360) 13% 394 4.6
Tangled BV .62 (1,710) -22% 363 196.6
The Fighter Par/Alliance .55 (1,210) -51% 453 92.9
Black Swan FoxSearch .44 (1,310) -56% 337 105.9
True Grit Par .43 (1,070) -56% 401 169.4
Barney’s Version eOne/SPC .34 (1,760) -13% 192 6.2
Weekend Total ($500,000+ Films) $123.60
% Change (Last Year) -13%
% Change (Last Week) -4%
Also debuting/expanding
Of Gods and Men Sony Classics .25 (4,500) -2% 56 1.2
Jane Eyre Focus .18 (45,120) 4 0.18
Kill the Irishman Anchor Bay .14 (28,260) 5 0.14
French Kiss TVA 91,200 (1,690) 54 0.09
Arthur et la guerre des deux mondes Alliance 68,400 (1,950) 35 0.07
Certified Copy IFC 66,300 (13,260) 5 0.07
HappyThankYouMorePlease Anchor Bay 59,700 (3,140) 70% 19 0.09
I Will Follow Film Movement 44,100 (11,020) 4 0.04
3 Backyards Screen Media 11,400 (11,400) 1 0.01
Making th Boys First Run 6,800 (6,800) 1 0.01
Elektra Luxx IDP 5,700 (1,420) 4 0.01
Black Death Magnolia 3,700 (3,700) 1 0.01
Monogamy Oscilloscope 3,600 (3,600) 1 0.01
Domestic Market Share (Jan. 1 – March 10, 2011)
Distributor (releases) Gross Market Share
Paramount (9) 337.1 20.90%
Sony (9) 277.4 17.20%
Buena Vista (5) 215.2 13.30%
Warner Bros. (12) 179.1 11.10%
Universal (6) 163.3 10.10%
Weinstein Co. (3) 121.2 7.50%
Fox (5) 82.9 5.10%
Fox Searchlight (3) 76.3 4.70%
CBS (3) 41.3 2.60%
Relativity (3) 29.5 1.80%
Focus (2) 20.7 1.30%
eOne/Seville (7) 12.2 0.80%
Summit (3) 11.7 0.70%
Sony Classics (5) 9.6 0.60%
Other * (73) 37.6 2.30%
1615.1 100.00%
* none greater than 0.4%
Top Limited Releases (Jan. 1 – March 10, 2011)
Title Distributor Gross*
Blue Valentine * TWC 9,313,215
Barney’s Version * eOne/SPC 5,661,527
Biutiful Roadside Att 4,337,480
The Company Men TWC 4,102,660
Cedar Rapids rch 3,676,294
From Nada to Prada LGF 2,946,275
Another Year * SPC 2,854,313
The Way Back Newmarket/All 2,806,469
Hubble 3D * WB 2,321,675
The Grace Card IDP 1,842,199
The Illusionist * SPC 1,811,964
Rabbit Hole * LGF 1,810,546
Somewhere * Focus 1,502,550
Incendies * Seville/eOne 1,348,780
2011 Oscar Shorts Magnolia 1,266,790

Box Office Hell — March 10

Friday, March 11th, 2011

Our Players|Coming Soon|Box Office Prophets|Box Office Guru|EW|Box Office . com
Battle: Los Angeles|36.4|31.4|27.0|31.0|30.0
Red Riding Hood|23.0|15.7|22.0|20.0|16.5
Rango |22.0|23.4|23.0|22.0|21.0
Mars Needs Moms|14.3|10.6|17.0|11.5|13.5
The Adjustment Bureau|13.1|13.0|11.5|12.0|12.0

The Weekend Report — March 6

Sunday, March 6th, 2011

Gold Star … Silver Star

The lizards of Rango slithered easily into audience hearts with an estimated $38.7 million that topped weekend viewing charts. Three other new wide releases entered the marketplace with the “what if” antics of The Adjustment Bureau ranking second with $20.9 million and the modern fairy tale Beastly following with $9.7 million. The romantic Take Me Home Tonight captured few hearts with a $3.4 million gross.

Limited and exclusive debuts were largely uninspired with the coming of age HappyThankYouMorePlease generating $29,700 on two screens and Thai award winner Uncle Bonmee grossing $25,400 from four venues. Box office for the 3D presentation of opera favorite Carmen from England’s Royal Opera weren’t reported.

The infusion of new titles expanded sales by 24% from the prior weekend but couldn’t compete with last years $116.1 million bow for Alice in Wonderland. Revenues slumped by 34% from 2010 and the year to date is lagging behind the prior year’s pace by 16%.

The enthusiastic reviews for the 3D animated gunslinger yarn Rango did little to bolster interest for the film’s non-family audience and the film bowed on the low end of industry estimates. Generally positive reviews for the sci-fi romance The Adjustment Bureau place that film on the high side of tacking predictions.

Conversely tracking for both Beastly and Take Me Home Tonight veered radically from expectations with the latter expected to out perform in its debut. With the former predicted to do no better than $6 million, you can guess the rest.

With the exhibition sector’s convention just three weeks away (now re-named CinemaCon) one can expect some hard questions being bruited. It’s decidedly not a period of warmth between theater owners and the studios and waning audiences; particular among the key under 25s will certainly heat up the issue of making new releases available on other platforms including home screens.

Oscar sheen (a distant relative of Charlie) appeared to dim rapidly for all save The King’s Speech. Though it’s hardly a new phenomenon, the shorter award season (and threat of an even shorter one in the near future) is likely to create the employ of new strategies to exploit films reliant on statuettes and the like this year.

Weekend (estimates) March 4 – 6, 2011
Title Distributor Gross (average) % change Theaters Cume
Rango Par 37.8 (9,660) NEW 3917 37.8
The Adjustment Bureau Uni 20.9 (7,350) NEW 2840 20.9
Beastly CBS 9.7 (4,980) NEW 1952 9.7
Hall Pass WB 8.8 (2,990) -35% 2950 26.8
Gnomeo and Juliet BV/eOne 7.0 (2,350) -48% 2984 83.8
The King’s Speech TWC 6.5 (2,890) -12% 2240 123.8
Just Go With It Sony 6.4 (2,200) -39% 2920 88.1
Unknown WB 6.4 (2,210) -49% 2913 52.9
I Am Number 4 BV 5.7 (1,970) -48% 2903 46.5
Justin Bieber: Never Say Never Par 4.2 (1,880) -55% 2254 68.8
Take Me Home Tonight Relativity 3.4 (1,710) NEW 2003 3.4
Big Mommas: Like Father, Like Son Fox 3.2 (1,950) -58% 1642 33.2
Drive Angry Summit 2.1 (930) -59% 2290 9
The Fighter Par/Alliance 1.1 (1,840) -33% 575 92
Black Swan FxSrch 1.0 (1,440) -26% 681 105.1
True Grit Par .94 (1,300) -52% 725 168.6
Cedar Rapids FxSrch .77 (3,280) 16% 235 3.3
Tangled BV .74 (1,760) 76% 421 195.7
The Roommate Sony .59 (970) -70% 606 36.8
The Grace Card IDP .51 (1,450) -50% 352 1.7
Barney’s Version eOne/SPC .40 (1,900) -27% 211 5.7
No Strings Attached Par .36 (850) -75% 425 69.6
Weekend Total ($500,000+ Films) $127.75
% Change (Last Year) -33%
% Change (Last Week) 24%
Also debuting/expanding
Of Gods and Men SPC .26 (7,420) -16% 42 0.73
The Illusionist SPC 77,500 (1,020) -48% 76 1.9
HappyThankYouMorePlease Anchor Bay 29,700 (14,850) 2 0.03
Uncle Bonmee Strand 25,400 (6,350) 4 0.03
Bereavement Paradigm 22,300 (1,120) 20 0.02
Detective K CJ Ent 13,500 (13,500) 1 0.01
I Saw the Devil Magnolia 12,100 (6,050) 2 0.01
The Year Dolly Parton Was My Mom Mongrel 9,400 (1,880) 5 0.01
The Human Resources Manager FilmMove 8,300 (2,770) 3 0.01
Domestic Market Share (Jan. 1 – March 3, 2011)
Distributor (releases) Gross Market Share
Paramount (8) 283.2 19.60%
Sony (9) 267.7 18.50%
Buena Vista (5) 198.7 13.70%
Warner Bros. (12) 157.7 10.90%
Universal (5) 135.8 9.40%
Weinstein Co. (3) 112.8 7.80%
Fox (5) 78.8 5.50%
Fox Searchlight (3) 73.6 5.10%
CBS (2) 29.3 2.00%
Relativity (2) 24.8 1.70%
Focus (2) 20.3 1.40%
eOne/Seville (7) 10.9 0.80%
Sony Classics (5) 8.7 0.60%
Summit (3) 8.5 0.60%
Other * (68) 35.2 2.40%
* none greater than 0.4%
Top Domestic Grossers (Jan. 1 – March 3, 2011)
Title Distributor Gross*
The King’s Speech * TWC 99,641,843
True Grit * Par 97,285,477
The Green Hornet Sony 96,820,070
Just Go With It Sony 81,700,070
Gnomeo and Juliet BV/eOne 76,782,010
No Strings Attached Par 69,289,473
Justin Bieber: Never Say Never Par 64,551,441
Little Fockers * Uni 63,484,205
Black Swan * FxSrch 63,240,197
Tron: Legacy * BV 53,579,845
The Fighter * Par/Alliance 51,877,355
The Dilemma Uni 48,475,290
Unknown WB 46,509,264
I Am Number 4 BV 40,738,416
Yogi Bear * WB 40,506,801
The Roommate Sony 36,260,283
Tangled * BV 33,709,950
The Rite WB 32,464,547
Big Mommas: Like Father, Like Son Fox 29,969,678
The Mechanic CBS 28,812,145
* does not include 2010 box office

Critics Roundup — March 3

Friday, March 4th, 2011

The Adjustment Bureau|Yellow||||
Rango|Green||Green||Green
Beastly|||||
Uncle Boonmee Who Can Recall His Past Lives|||Green||Green
I Saw the Devil||||Green|
Heartbeats|||Green||
Take Me Home Tonight|||||Red

Box Office Hell — March 3

Friday, March 4th, 2011

Our Players|Coming Soon|Box Office Prophets|Box Office Guru|EW|Box Office . com
Rango |42.7|n/a|36.0|44.0|43.0
The Adjustment Bureau|19.3|n/a|16.0|19.0|20.0
Gnomeo and Juliet|8.5|n/a|8.5|8.2|7.5
Hall Pass |7.5|n/a|6.5|13.0|7.7
Unknown|7.0|n/a|n/a|n/a|7.8
Beastly|6.1|n/a|n/a|6.0|8.0
Take Me Home Tonight|5.4|n/a|7.0|10.0|n/a
The King’s Speech|6.2|n/a|n/a|8.1|8.7

Rango (Spoiler-Free Review)

Thursday, March 3rd, 2011

An animated film that you really need to see a few times is a rare commodity.

Pixar has been on the cutting edge of making animated films that speak to young and old(er) alike. And they have proven that you never quite can see it coming if it’s really great. Even the three-quel of Toy Story was a serious turn in that series of films, speaking to deeper, more complex emotions about change and loss than the first two successful and charming films.

Gore Verbinski, with LucasFilm as his animation company, just made a film the goes right to the top of that Pixar tree. In fact, I would say, right now, that the only animated film that could beat Rango for the Oscar next year (for Animated Feature) is Tintin, presuming that Spielberg’s film is run as an animated film. Both films will be released by Paramount. Neither film is from DreamWorks Animation. And both films will be animated in an heretofore untraditional way, Spielberg using much of the WETA-developed technology that Cameron used for Avatar to make his motion capture animated film. (Ironically, it was DreamWorks that gave Verbinsku his big feature film break, with Mouse Hunt and then The Mexican.)

It’s thrilling, really. Sometimes we forget that studio releases can be cutting edge and weighty in film history they way we often think of “indie” films.

Rango is a movie about movies.

It’s a western homage, first and foremost, ranging from High Noon to Star Wars with plenty of Boetticher in the mix. But Verbinski, who gets a shared story credit with the screenplay credit going to John Logan (another likely nominee next year), freely steals from every corner of film and culture.

At times, you feel like he is doing his personally preferred version of films he already made, especially the opening “Dead Cap’n Jack” sequence at the top of Pirates 3. There’s a bit that seems like a variation of Knick Knack, the great Pixar feature that was the first widely seen public face of CG Animation. There is the greek chorus, here embodied by Mariachi owls.

But mostly, this is about the spirit of the west and The Spirit of the West. (That won’t make sense until you see the film… and don’t let anyone spoil the pleasure of joy The Spirit adds to the party.) Rango is the everyman who dreams of being a hero, gets the chance to play the role, fails, stops believing in himself, and then finds the spirit to rise again. It’s a pretty basic movie tale. But it’s the beauty of the journey that makes this a great movie experience.

The magic trick, I think, is that Verbinski is artist enough to adhere to or to disregard “the rules” as he sees fit. The town of Dirt, for instance, is made up of junk and garbage. The bar, for instance, is housed in an old 5-gallon gas can. But he doesn’t sell that as a gag. It’s in the edges of the frame, visible, but not emphasized. It’s never (well, rarely), “Look at how clever we are.” It’s just clever.

The Mayor of Dirt is in a wheelchair. I didn’t fully realize he was a turtle until he is out of his chair in one scene. And in that moment, it was both a surprise and obvious. That is how I felt about the film, over and over and over again.

It’s in the writing too. There are a lot of dead ends in Rango… every one of which works. It’s a hard kind of humor to do. But Verbinski & Co make it work.

And there is great unexpected beauty. Pill bugs. Weathered water-hungry trees. The odd appearance of human beings, who feel, even more than the rest of the film, like they were caricatured by the great Drew Friedman or Jason Seiler, including a head-spinning reference to Johnny Depp… but not.

This movie is so not the movie that Paramount has been selling. I guess “Johnny Depp is Rango” is an easier pitch. The movie is profoundly odd, in the most beautiful way. And Depp is both brilliant… and gently part of a great ensemble of voice actors. He is not doing as much as he often does with his characters. The choices he’s made are very specific and very strong, but not very showy. He is the fulcrum of the piece, not the flavor. (This is the danger in Pirates 4. In the prior films, Depp was the showstopper, but the lovers were the fulcrum, allowing Depp to dominated but to still be “the character actor.” We’ll see how that works in the new film.)

Rango is a movie lover’s movie. See it with your 50-year-old neighbor who has bookshelves filled with DVDs. He will love it more than the 8-year-old sitting next to him. But that 8-year-old? He or She will treasure Rango for a lifetime, the way we have all held The Wizard of Oz or Bullwinkle (animated version, thanks) or the stories of the Brothers Grimm or Bambi or Pinocchio or Up or The Little Mermaid, etc, etc. The film will challenge the little ones. They won’t get all the jokes and the subtext. But as they grow, they will grow into more and more of the film. And when they see Rango again while smoking a joint in their first dorm room in the first week of college in 2021, they will laugh as hard and as long as the first time they saw it and they mostly laughed at all the funny insects and reptiles doing physical schtick.

I wanted to headline this review “Pirates of the Amphibians,” until I realized that there were only one or two amphibious creatures in the film. But the moniker fits in spirit, if not in specific. And giving it one more thought, that might make it the perfect way to describe this film. No box fits. Thank the movie gods!

Super Bowl Trailers: Rango

Sunday, February 6th, 2011

New Home On The Rango For Verbinski

Sunday, January 2nd, 2011

New Home On The Rango For Verbinski And Other Live-Action Veterans

A Look At Rango’s Trailer

Wednesday, December 15th, 2010

Rango’s First Trailer

Wednesday, June 30th, 2010

Rango Gets Postered

Monday, June 28th, 2010

A chameleon with an identity crisis.  Gore Verbinski and Johnny Depp reunite, with Bill Nighy, Abigail Breslin,  Timothy Olyphant, Ray Winstone and Alfred Molina … should be interesting!

Teasing Rango

Saturday, June 12th, 2010

The story of a chameleon with an identity crisis.