By Leonard Klady Klady@moviecitynews.com
Some Enchanted Turkey …
November 25, 2007
Weekend Estimates
Domestic Market Share
The Thanksgiving holiday frame was definitely rich on stuffing with the time travel princess ofEnchanted emerging most magical with an estimated $34.8 million during the weekend and $49.5 million from its Wednesday launch.
The table was overflowing with new entrees and scant on sides. The Afrocentric This Christmasranked second with a hearty $18.5 million and Hitman was dead on target in fourth position with $12.8 million. The other national bows had to settle for leftovers with the poignant musical dramaAugust Rush sweeping up $9.4 million and the Stephen King chiller The Mist not so scary with $8.6 million.
Alternative and platform fare mostly steered clear with a couple of notable exceptions. The Bob Dylan psycho portrait I’m Not There sampled 130 auditoriums to the tune of $940,000 in its first five-day exposure. There was also rather buoyant response to the drama Starting Out in the Evening that generated averages of about $11,600 from seven venues.
In terms of box office it was a virtual carbon copy of Thanksgiving 2006 when second weekends ofHappy Feet and Casino Royale topped the frame with respective tallies of $37 million and $30.7 million and the top holiday release was Déjà vu at $20.6 million. However, that also means fewer actual tickets were sold and with more pictures in the marketplace, it meant smaller pieces of the pie, pumpkin notwithstanding.
The only significant surprise was a rather more than precipitous drop for Beowulf‘s second weekend. The bells and whistles attendant with the ancient Nordic saga anticipated a stronger pull for families but the picture is skewing toward young males as it progresses and appears to be less fearsome than opening numbers presaged.
The holiday rush pretty much cleared the table of early season platforms with Into the Wild the only early entry still standing in general release. The other limited exposure surprises continue to be the independent warmity Bella and Octogenarian Sidney Lumet’s tough as nails thriller Before the Devil Knows You’re Dead.
Todd Haynes‘ Dylan touchstone I’m Not There bowed to encouraging but less than superlative response and one can only hope critical acclaim in the coming weeks will bolster its appeal.
Weekend Estimates – November 9-11, 2007
Title |
Distributor
|
Gross (average)
|
% chang | Theaters | Cume |
Enchanted |
BV
|
34.8 (9,320)
|
– | 3730 | 49.5 |
This Christmas |
Sony
|
18.5 (9,950)
|
– | 1858 | 26.9 |
Beowulf |
Par
|
16.2 (5,050)
|
-41% | 3218 | 56.4 |
Hitman |
Fox
|
12.8 (5,200)
|
– | 2458 | 20.8 |
Bee Movie |
Par
|
11.9 (3,400)
|
-15% | 3507 | 112.1 |
Fred Claus |
WB
|
10.5 (2,920)
|
-12% | 3603 | 52.9 |
August Rush |
WB
|
9.4 (4,060)
|
– | 2310 | 13.3 |
American Gangster |
Uni
|
9.2 (3,290)
|
-28% | 2799 | 115.8 |
The Mist |
MGM
|
8.6 (3,530)
|
– | 2423 | 12.6 |
Mr. Magorium’s Wonder Emporium |
Fox
|
7.8 (2,450)
|
-19% | 3168 | 22.1 |
No Country for Old Men |
Miramax
|
7.7 (9,000)
|
152% | 860 | 16.3 |
Dan in Real Life |
BV
|
3.2 (2,140)
|
-25% | 1502 | 42.4 |
Lions for Lambs |
MGM
|
1.3 (860)
|
-55% | 1527 | 13.9 |
Love in the Time of Cholera |
New Line
|
.89 (1,040)
|
-54 | 852 | 3.4 |
Before the Devil Knows Your Dead |
Thinkfilm
|
.83 (3,190)
|
34% | 260 | 3.2 |
Bella |
Roadside Att
|
.71 (1,970)
|
-31% | 360 | 6.1 |
I’m Not There |
Weinstein C
|
.69 (5,310)
|
– | 130 | 0.94 |
Into the Wild |
Par Vantage
|
.68 (1,920)
|
-21% | 354 | 15 |
Weekend Total ($500,000+ Films) |
$155.70
|
– | –— | –– | |
% Change (Last Year) |
––
|
-1%
|
– | – | – |
% Change (Last Week) |
—
|
54%
|
– | – | – |
Also debuting/expanding |
–
|
–
|
– | – | – |
Margot at the Wedding |
Par Vantage
|
.39 (11,200)
|
384% | 35 | 0.58 |
Starting Out in the Evening |
Roadside At.
|
81,300 (11,610)
|
7 | 0.08 | |
Midnight Eagle |
Shochiku
|
3,160 (1,630)
|
– | 2 | 0.01 |
Domestic Releases – To November 15, 2007
Title |
Distributor
|
Gross
|
Spider-Man 3 |
Sony
|
336,635,065
|
Shrek the Third |
Par
|
323,109,978
|
Transformers |
Par
|
319,272,199
|
Pirates of the Caribbean: At World’s End |
BV
|
309,481,737
|
Harry Potter & the Order of the Phoeni |
WB
|
291,829,680
|
The Bourne Ultimatum |
Uni
|
227,077,350
|
300 |
WB
|
210,702,543
|
Ratatouille |
BV
|
205,978,785
|
The Simpsons Movie |
Fox
|
183,017,628
|
Wild Hogs |
BV
|
168,602,747
|
Knocked Up |
Uni
|
148,835,304
|
Rush Hour 3 |
NLC
|
140,125,968
|
Live Free or Die Hard |
Fox
|
134,529,403
|
Fantastic Four: Rise of the Silver Surfer |
Fox
|
131,921,738
|
Night at the Museum * |
Fox
|
125,041,114
|
Superbad |
Sony
|
121,733,216
|
I Now Pronounce You Chuck & Larry |
Uni
|
120,039,902
|
Hairspray |
NLC
|
119,382,487
|
Blades of Glory |
Par
|
118,628,332
|
Ghost Rider |
Sony
|
117,257,346
|
Domestic Market Share – November 15, 2007
Distributor (releases) |
Gross (millions)
|
Mrkt Share
|
Paramount (18) |
1346.3
|
16.30%
|
Sony (27) |
1174.9
|
14.20%
|
Warner Bros. (28) |
1107.7
|
13.40%
|
Buena Vista (18) |
1087.1
|
13.10%
|
Universal (19) |
1016.9
|
12.30%
|
Fox (19) |
761.7
|
9.20%
|
New Line (12) |
423.6
|
5.10%
|
Lions Gate (20) |
363.1
|
4.40%
|
MGM (23) |
303.1
|
3.70%
|
Focus (8) |
108.3
|
1.30%
|
Fox Searchlight (12) |
100.9
|
1.20%
|
Miramax (9) |
82.7
|
1.00%
|
Picturehouse (7) |
56.9
|
0.70%
|
Paramount Vantage (6) |
48.5
|
0.60%
|
Other * (275) |
289.7
|
3.50%
|
– |
8271.4
|
100.00%
|