By MCN Editor editor@moviecitynews.com

Open for entries: Getty Images announces annual global ‘Mishmash’ remix challenge

CALLING ALL FILM AND MUSIC CREATIVES!

New York, NY, January 17, 2012 – Getty Images has today announced the launch of its Mishmash music video remix competition for 2012, helping to inspire and foster video creatives of the future. This unique competition offers film and music creatives from around the world complete creative freedom to produce their own short video, using a wealth of Getty Images’ content, receiving critical acclaim from leading industry professionals in the process.

Renowned for both its leading collections of still imagery and first-class media content, Getty Images has more than 825,000 commercial quality, creative and editorial video clips, as well as an extensive music catalogue, which contains a growing collection of over 140,000 pre-cleared original music tracks by some of the world’s best independent artists.

Entrants are invited to enter one of three categories: short story, music video or video art, constructing a video of between one and three minutes long.  Participants have access to content from across the entire Getty Images collection, such as Universal Studios, Warner Brothers Film and Barcroft Media, as well as iStockFootage and Archive Films. Once completed, all videos will be uploaded to the Mishmash website for creatives from around the world to view and rate the videos, ahead of the jury’s deliberations.

“We are thrilled to announce that Mishmash is back for its third year and are  looking forward to seeing how creatives from all over the world use Getty Images’ content, to produce such fresh and innovative work,” says Andrew Saunders, Senior Vice President, Creative Content, Getty Images. “This year’s Mishmash competition will once again enable some of the worlds up and coming creative talent to showcase their talent and also demonstrate why the evolution of online video and multimedia is still a growing and highly engaging communication platform.”

Mishmash is open to entries from around the globe, with the competition being run across three regions: the Americas, EMEA (Europe, Middle East and Africa) and Asia-Pacific. A global grand prix prize of $5,000 will be awarded, as well as a first place prize package in each of the regions which includes $2,000. In addition, there will also be $1,000 awarded to the best entry in the United States. The public will also have a chance to have their say, with a cash prize being awarded to the entrant who picks up the most public votes through the Mishmash website.

The competition, which is open until February 29, 2012, will be judged by some of the world’s leading music and film production professionals, including:

·         Ryan O’Hara Theisen, Co-Founder and Owner, Lucky Branded Entertainment

·         Jonathan Rosen, Co-Founder and Film Director, Lucky Branded Entertainment

·         Peter Albrycht, Director of Interactive Production, Carmichael Lynch

·         Alessandra Lariu, Co-Founder, She Says and CEO, shout

·         Rob Ford, Founder, FWA Network

·         Ignacio Oreamuno, President, IHAVEANIDEA

The judging panel will select winners from each of the three regions, as well as a global grand prix winner. Entrants are invited to upload their submission to the Mishmash website before February 29, 2012. Judging and public voting will take place in March, with the winners announced on 19 March. For more information on the Mishmash competition, the judging panel or competition criteria, visit: www.gettyimages.com/mishmash

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About Getty Images
Getty Images is one of the world’s leading creators and distributors of still imagery, video and multimedia products, as well as a recognized provider of other forms of premium digital content, including music.  Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover purchase and manage images and other digital content.  Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and Web sites.  Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.

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