By MCN Editor editor@moviecitynews.com

Arts Alliance Media and Barco announce 100 million euro Digital Cinema leasing program

Posted Thursday, March 1st, 2012 - Comments Off on Arts Alliance Media and Barco announce 100 million euro Digital Cinema leasing program
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Kortrijk, Belgium, 1 March 2012. Arts Alliance Media (AAM), a leading digital cinema provider, and Barco, the global Digital Cinema Technology Leader, have signed a Memorandum of Understanding to offer a financial leasing program to exhibitors across Europe to convert to digital cinema. The fund, named the Barco Leasing Program, has a provision for up toEuro100m and will offer financing packages to cinemas looking to convert from 35mm to digital. The offer is supported by ING Lease Belgium. It will be available to interested exhibitors of any size and will utilize AAM’s existing VPF agreements with all 6 Hollywood majors and nearly 100 local European distributors.

Howard Kiedaisch, Chief Executive Officer of Arts Alliance Media, says: “One of the critical elements to getting any exhibitor converted to digital is procuring the necessary capital investment and we’re delighted to partner with our friends at Barco to offer a solution to exhibitors throughout Europe. With Europe already over 50% converted, the remaining cinemas who have not yet converted need to move quickly or risk being left behind and we’re encouraging all operators large and small to engage in dialogue with us.”

Wim Buyens, Senior Vice President of Entertainment at Barco adds: “We expect this leasing program is going to offer the digital cinema opportunity to more cinemas than ever before. Cinemas working with Barco and AAM under this scheme can trust that they’re partnering with digital experts who will offer the best quality equipment and reliable service to allow them to offer the best experience to their audiences.”

Exhibitors interested in the program should contact Giovanni Dolci at Arts Alliance Media: GDolci@artsalliancemedia.com

T: +44 (0)20 7751 7467
M: +44 (0)78 2462 4786

About Arts Alliance Media
Arts Alliance Media, based in London with offices in Paris, Amsterdam, Barcelona, Oslo and Berlin, is the worldwide leader in digital cinema, offering a complete range of services, as well as VPF financing solutions. These services include installation, maintenance and support for digital cinema systems, software solutions developed in-house, management and delivery of content to cinemas, and alternative content and live events. Currently AAM has over 3,000 screens signed up in multiple territories, including with many leading exhibitors across Europe, and has Virtual Print Fee agreements in place with all six Hollywood studios and nearly 100 local European distributors. AAM’s strategic partnership with Arqiva allows exhibitors to benefit from satellite delivery of content. The company’s digital cinema lab has mastered over 1500 titles to date and shipped over 50,000 prints. Arts Alliance Media was founded in 2003 by Thomas Høegh. More information can be found at www.artsalliancemedia.com

About ING Lease Belgium
ING Lease Belgium is one of the largest leasing companies in Belgium. ING Lease Belgium is member of ING Group, itself one of the world’s major actors in the field of integrated financial services. ING Lease Belgium’s activities center wholly and solely on financial leasing. As pioneer in its sector, ING Lease Belgium is an innovating force and created, amongst other products the real estate leasing and leasing of renewable energy. Known and recognized for its professionalism and creativity, it has become a reference on the Belgian leasing market. ING Lease is structured by product type which favors dynamism and adaptability, and allows ING Lease Belgium to stay at the leading edge of each market segment whilst developing products designed for its customers specific requirements.

More information can be found at www.inglease.be

About Barco
Barco, a global technology company, designs and develops visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco (NYSE Euronext Brussels: BAR) is active in more than 90 countries with more than 3,500 employees worldwide. Barco posted sales of 1.041 million euro in 2011.

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