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Ray Pride

By Ray Pride Pride@moviecitynews.com

The Trib's wedgie for edgy: cover play for Jibjab jabbing "superstores"

The Chicago Tribune’s internet guy, Steve Johnson columnizes sarcastic JibJab’s take on Wal*Mart, including background on their 2004-2005 successes. “The transition from feared lunacy to Leno came with the presidential election and their video “This Land,” a brilliant piece of equal-opportunity satire that inspired both raucous laughter and the instant urge to e-mail it… It seemed sunny, because of the cheery song it’s based on and because in [the] Monty Pythonesque animation George Bush and John Kerry always smile, but it could also be read as a bitter lament over the quality of choice the country faced…” After 80 million downloads, “The brothers’ new short is a workingman’s critique of discount superstores. Labeled “Big Box Mart,” it’s an angrier piece of work than “This Land” or their previous videos, which include a rap parody featuring the Founding Fathers and a Christmas song played by flatulent elves…. The kicker: “Those everyday low prices have a price. They aren’t free.” … It’s an attack on Wal-Mart and the companies who… sell to the chain, yes, but the real object of the satire is the shopper himself too “hypnotized” by stuffed aisles and low prices to realize where his true economic interests lie.” As for the Spiridelli Bros.’ economic interests, “The business model is starting to emerge,” said Gregg, an MBA and former investment banker…. You can even go to Walmart.com and buy some of the Spiridellis’ earlier work, at least for [now].”

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It shows how out of it I was in trying to be in it, acknowledging that I was out of it to myself, and then thinking, “Okay, how do I stop being out of it? Well, I get some legitimate illogical narrative ideas” — some novel, you know?

So I decided on three writers that I might be able to option their material and get some producer, or myself as producer, and then get some writer to do a screenplay on it, and maybe make a movie.

And so the three projects were “Do Androids Dream of Electric Sheep,” “Naked Lunch” and a collection of Bukowski. Which, in 1975, forget it — I mean, that was nuts. Hollywood would not touch any of that, but I was looking for something commercial, and I thought that all of these things were coming.

There would be no Blade Runner if there was no Ray Bradbury. I couldn’t find Philip K. Dick. His agent didn’t even know where he was. And so I gave up.

I was walking down the street and I ran into Bradbury — he directed a play that I was going to do as an actor, so we know each other, but he yelled “hi” — and I’d forgot who he was.

So at my girlfriend Barbara Hershey’s urging — I was with her at that moment — she said, “Talk to him! That guy really wants to talk to you,” and I said “No, fuck him,” and keep walking.

But then I did, and then I realized who it was, and I thought, “Wait, he’s in that realm, maybe he knows Philip K. Dick.” I said, “You know a guy named—” “Yeah, sure — you want his phone number?”

My friend paid my rent for a year while I wrote, because it turned out we couldn’t get a writer. My friends kept on me about, well, if you can’t get a writer, then you write.”
~ Hampton Fancher

“That was the most disappointing thing to me in how this thing was played. Is that I’m on the phone with you now, after all that’s been said, and the fundamental distinction between what James is dealing with in these other cases is not actually brought to the fore. The fundamental difference is that James Franco didn’t seek to use his position to have sex with anyone. There’s not a case of that. He wasn’t using his position or status to try to solicit a sexual favor from anyone. If he had — if that were what the accusation involved — the show would not have gone on. We would have folded up shop and we would have not completed the show. Because then it would have been the same as Harvey Weinstein, or Les Moonves, or any of these cases that are fundamental to this new paradigm. Did you not notice that? Why did you not notice that? Is that not something notable to say, journalistically? Because nobody could find the voice to say it. I’m not just being rhetorical. Why is it that you and the other critics, none of you could find the voice to say, “You know, it’s not this, it’s that”? Because — let me go on and speak further to this. If you go back to the L.A. Times piece, that’s what it lacked. That’s what they were not able to deliver. The one example in the five that involved an issue of a sexual act was between James and a woman he was dating, who he was not working with. There was no professional dynamic in any capacity.

~ David Simon