

By Ray Pride Pride@moviecitynews.com
“i program an art house cinema in a small, midwestern town…”
my issue w/@netflix as a distro is that as a matter of biz philosophy, it doesn’t allow most of its original movies to be booked by theaters who reach out & specifically request to screen them. we essentially had to beg to screen MUDBOUND and ROMA in our cinema. 2/17 pic.twitter.com/MBJj5pSDeW
— brit freeze (@midwesttisbest) March 2, 2019
but plz also allow theaters, esp. non-profit art houses, to share these works w/our communities. we've cultivated audiences who look to us to present interesting/transformative cinematic experiences. we want @netflix originals to be a part of this mix. why doesn’t netflix? 4/17 pic.twitter.com/CGVQjQF7WO
— brit freeze (@midwesttisbest) March 2, 2019
as a cinema located on a college campus, even tho we are the only bricks-and-mortar art house in our town & regularly sell out screenings of new & rep releases, many distros consider us "non-theatrical," putting us in same category of venues as churches, prisons & libraries. 6/17 pic.twitter.com/zASRX4jdtU
— brit freeze (@midwesttisbest) March 2, 2019
film distributors who consider us non-theatrical won’t let us book their films at all or will make us wait 3 mos. after initial release in “real” theaters to book b/c we're "not a part of their release strategy." i thought the "strategy" was to get ppl to see your film? 8/17 pic.twitter.com/JwcsJdt4Rk
— brit freeze (@midwesttisbest) March 2, 2019
there is a good deal broken about the U.S. theatrical distribution system. but, i see/live it every day & i know the theatrical experience is not dying. and to be certain, some film distributors get it so right! they understand it's about SHARING STORIES NOT WINNING AWARDS. 10/17 pic.twitter.com/8kwW1uvsr1
— brit freeze (@midwesttisbest) March 2, 2019
and we happily co-exist w/VOD, steaming services & home video releases. we don’t want to prevent or slow down any of the sea change in theatrical distribution that’s allowing more access to so many to produce & enjoy more films. 12/17 pic.twitter.com/jLbprdHinA
— brit freeze (@midwesttisbest) March 2, 2019
our cinema’s vision statement is: TRANSFORMATIVE CINEMATIC EXPERIENCES ACCESSIBLE FOR ALL. to that end, we're committed to offering half (or more) of our programs for free. the majority of the other half is <$7. we want everyone to have access to great film from everywhere. 14/17 pic.twitter.com/ETt2vkuWjH
— brit freeze (@midwesttisbest) March 2, 2019
that access shouldn't be limited to films w/award campaigns. @netflix isn't destroying the theatrical experience, but it *is* often excluding its films from being presented to legions of eager/excited patrons who support art house cinemas as vital public community spaces. 16/17 pic.twitter.com/avZwFgpzF8
— brit freeze (@midwesttisbest) March 2, 2019
for any distro to limit theatrical as part of release strategy, why restrict the broadest possible access to your film? there are literally 1000s of other films we can screen & will, but i hope we can learn to work together in more productive ways to provide access to all. 17/17 pic.twitter.com/s7QX9NsIOW
— brit freeze (@midwesttisbest) March 2, 2019