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David Poland

By David Poland poland@moviecitynews.com

F-in Wow!

Following up on the Paramount/Viacom shalke-up…
Here is my projection of the future. Philippe Dauman is Redstone

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19 Responses to “F-in Wow!”

  1. marychan says:

    Sumner Redstone bypassed Tom Freston and Brad Grey to “fire” Tom Cruise….
    Now Tom Freston is out….
    Is it a sign for a big “change” in Paramount?

  2. martin says:

    Did Sumner go over Brad’s head? Is that a big deal? Or is this just business as usual?

  3. jeffmcm says:

    So what’s the major change in the movie business? Paramount’s slate this last year has been Last Holiday, Failure to Launch, Mission: Impossible 3, Nacho Libre, World Trade Center, Barnyard, and the Dreamworks movies Over the Hedge and She’s the Man. and Paramount Classics’ An Inconvenient Truth, Ask the Dust, and Neil Young: Heart of Gold. There are a couple of good movies in there but by and large, pretty safe and mediocre. So are we going to see a further devaluation of the quality of their slate?

  4. jeffmcm says:

    Tom Freston was CEO of Viacom, and he would have outranked Brad Grey, so there was no head-over-going involved here.

  5. palmtree says:

    Mr. MTV is gone.
    Question: was he fired or did he resign (or both)?

  6. Wrecktum says:

    There already was a major purge at Paramount last year. Are you expecting another?
    Mooves leaving to build a fifth network? Isn’t that what he’s already doing with The CW?
    Six months before the two companies remerge? After only one year of the split? Wouldn’t that indecision affect the stock price even worse than keeping the status quo?
    I don’t buy it.

  7. David Poland says:

    Change is the excuse for change.
    If the same players make the change, it was a mistake. If new guys are there, you can do almost anything. (see: Disney)
    Stockwise… separate companies make no sense. And Moonves surely started squirming as soon as Dauman returned. He is the heir apparent and a much tougher adversary in that regard than Freston was. They have to take some next step to keep Moonves happy… or allow him to squirm.

  8. Wrecktum says:

    But Moonves is a proven TV exec with a lot of balls in the air right now. Maintaining CBS’ primetime lead, helping build the CW brand, Katie Couric, digital content distribution, etc, etc. Can Redstone really afford to lose him in the next year?
    Is Dauman really the future of a recombined Viacom? I don’t think that’s in the cards.

  9. David Poland says:

    Well, I agree about Moonves. But Dauman, whose in his 50s, is a business guy, not a showbiz guy. And isn’t that what they really need on top?

  10. Tofu says:

    Anything keeping Moonves from a higher position of power is a good thing. This likely hedges on how well The CW hits it off.
    martin: Did Sumner go over Brad’s head? Is that a big deal?
    Yes, even if he is far above Brad in the first place. Last I heard, Brad was planning a nice going away blahblahblah for Tom before the circus came to town.

  11. wolfgang says:

    Of course, I know that many of you who comment here don’t care at all about this story, but make no mistake, the movie business has changed a little today and the longer term significance of this could be very, very significant.
    I actually enjoy your perspective on news like this Dave. I hope you continue to post behind-the-scenes topics, including your analysis and possible outcome of such events.
    Just don’t turn into Defamer, m’kay?

  12. Lota says:

    well is the ‘recombined’ Viacom going to stay that way? WIll there be a separate fiefdom for Dauman and a separate fiefdom for Moonves in an insidious future marriage deal of CBS and NBC parentage?
    [Just kidding. but there are many trustbusting possibilities esp if the low TV ratings continue of *certain* major network owning companies…but maybe the fifth network option Dave mentions is likely]

  13. oldman says:

    Redstone has lost his “Master of the Universe” creed and desperately wants it back.The main problem is he built his empire on a house of cards that has begun to crumble. The stock split was a wall street ploy that has failed; only exposeing his problems more fully. I envision 2 possibilities.
    1) Redstone has lost his marbles and any day now will utter the word “ROSEBUD” then drop dead.
    2) Redstone still has his shit together and there really is a master plan. Paramount Studios will be the first major to completely get out of the movie “MAKING” business; but will remain a distribitor. The new business model will be: studio will tell producer ” If you deliver ‘X’ picture by ‘Y’ date; we will buy it for ‘$Z’.” (Hello Tom Cruise) Why? 1) Eliminates all risk in production and 2) eliminates envolvment with all unions and guilds. “You want points? Don’t talk to us; talk to the producer.” Agents are going to be crushed in this new world.

  14. T.H.Ung says:

    Everyone here’s really smart —
    including jmcm — so glad he didn’t say “I don’t understand and DP’s writing’s less than clear, let me edit you.” God, we had a beautiful weekend here, sorry all you east coasters.

  15. Aladdin Sane says:

    I think it’s time to bring Robert Evans back into the picture in a big way over at Viacom. That’s the kick in the ass they all need.

  16. James Leer says:

    DP, are you saying that you think MySpace is only going to be a short-term success, or that it simply isn’t as valuable as it’s being made out to be?

  17. palmtree says:

    I think the Myspace failure is really the failure of MTV online.

  18. martin says:

    Myspace is falling through the cracks because it’s not content driven. As many add-ons or gimmicks they have on the site, ultimately it’s still just a collection of cheesy personal webpages. And as narcissistic as we are, we still want content with some authorial/editorial standards, whereas myspace is essentially a free-for-all.

  19. Wrecktum says:

    Good point. The fact that MTV Online is not a major presence or go-to site for the youth demo shows blatantly how traditional media still doesn’t understand the Internet or its trends.

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It shows how out of it I was in trying to be in it, acknowledging that I was out of it to myself, and then thinking, “Okay, how do I stop being out of it? Well, I get some legitimate illogical narrative ideas” — some novel, you know?

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