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David Poland

By David Poland poland@moviecitynews.com

Another Super 8 Snapshot

You make the call…

When I was thinking about how Super 8‘s opening is perceived, one element that I haven’t seen focused on finally hit me in the head. Steven Spielberg.

So I looked up the last 15 years of films he “presented,” whether as producer or exec producer. I narrowed it to summer movies. (There are 8 in the fall/holiday season, 4 of which opened in limited, and 2 of which were Best Picture nominees.) And I eliminated everything he directed himself.

Super 8 makes 10 titles. Of those 10, 3 are sequels, so regard them as you will. Of the other 7, Super 8 beat Monster House and The Mask of Zorro handily. That leaves Transformers, Deep Impact, Men in Black, and Twister all opening better, 3 of them opening 13 years ago or more. Of course, if Super 8 is as leggy as those films (3x – 4.9x opening), it will have acquitted itself quite well.

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20 Responses to “Another Super 8 Snapshot”

  1. Paul MD (Stella's Boy) says:

    Final number is $35.4M.

  2. Sean says:

    Also, I think you can make the argument on behalf of JJ Abrams, Martin Campbell, Barry Sonnenfeld, Michael Bay, (whose filmographies I know well enough), Mimi Leder, and, looking further back, Joe Dante and Tobe Hooper, that those are the best movies of their careers. People may differ on specific titles — I prefer THE ROCK to TRANSFORMERS, for instance, but I do prefer MASK OF ZORRO to either of Campbell’s Bonds — but I think Spielberg must be imparting something valuable.

    DP, why’d you exclude TRUE GRIT? Not my favorite Coen, but one of 2010’s best. Is that a different level of Spielberg’s “presentation”?

  3. David Poland says:

    Christmas, not summer, Sean.

  4. Krillian says:

    Consider all those other movies that beat it were easier to sell, good job by Super 8.

  5. SamLowry says:

    It’s not stated whether those numbers are corrected for inflation–if not then Super 8 got stomped by almost all but Monster House; even Zorro would have a $31 mil+ opening today. Twister, by comparison, would be $59 mil (was the flying cow the selling point of that one?).

    Let’s see if it can beat Twister’s 10% drop between week 1 and week 2.

  6. Well says:

    Twister came out in a world and time where CG tornados were mind-blowing must see stuff. Not a fair comparison.

  7. LexG says:

    WE CALL PAXTON “THE EXTREME”! Load me up some more MASHED POTATOES while I talk about the F-5 because we’re so RAGTAG! Hey it’s HELEN HUNT!

    God, what were “we” thinking in 1996? “Twister” is more embarrassing than an old Shucky Ducky routine.

    I do like the Goo Goo Dolls “Long Way Down” song though. Otherwise, can hardly believe THAT’S what used to constitute a summer mega-movie.

  8. SamLowry says:

    Yep, a great example of a movie that was insanely popular at the time, which the new generation would look at now and wonder “What the ‘eff were you people smoking?”

    EDIT: Dang, Lex summed it up better than I could while I was writing.

    I still wonder if Universal coughed up the money for a movie to justify the cost of building a tornado attraction for the parks. Kinda like “Pirates” in reverse.

  9. Paul MD (Stella's Boy) says:

    My wife and her family like Twister. Sometimes they put it on during family gatherings. It definitely falls into the “so bad it’s good” category. Did MST3000 ever do a show on it? The dialogue is abysmal and so easy to poke fun of.

  10. LexG says:

    Also wasn’t Twister one of the first big “holy shit” trailers of the modern era? In those pre-cynical times way back in 1996, that last-second STINGER at the end of the trailer was like some huge shock– I think it was the cow coming at the camera after the quick credits flashed at the end, and it was MIND BLOWING. Every action trailer since that duplicated that beat, but at the time it was written about as some hot new way to get audiences pumped.

    On a quick Super 8 note, can someone please pry Giacchino’s saccharine score from my head? I usually am a big fan of his work as a composer, but that treacly sap that plays over the big dramatic finale has been lodged in my brain for three days– so depressing and miserable. Ugh.

  11. Not David Bordwell says:

    SPEED 2 was inevitable, but among TWISTER’s other crimes it allowed DeBont to remake THE HAUNTING.

  12. SamLowry says:

    MST3K was already on life-support in ’96 (their last Comedy Central season was only 6 episodes). Sure, it lived on for another 3 years at Sci-Fi, but the less said about that the better.

    EDIT: (Currently reading the Comedy Channel wiki and I think I might deface it for accusing them of being weaker than Ha! at the time of the merger; Allan Havey stated something like “We’ll bring the hard work and the creativity, and you’ll bring ‘Rhoda’.”)

  13. Krillian says:

    Saw Twister in a shoebox of a theater where the screen seated about 100 people and it just had one aisle down the middle. That place got torn down about two years after the “stadium seating” plex opened a few blocks away.

  14. Tim DeGroot says:

    Here’s the Twister teaser, Lex, and if I’m not mistaken, that final shot wasn’t even in the movie.
    http://www.youtube.com/watch?v=gWVah2Do5hQ&feature=autoplay&list=PLA8522FD6A386AD8A&index=5&playnext=2

  15. hcat says:

    The final shot was a tire going through the windsheild, and yes that made it a must see. It was a very effective marketing campaign, especially the ad with them asking ‘Where’s the Truck?’ and having it come crashing down from the sky. It was crap, but slightly different crap being that there hadn’t been a disaster movie in a decade and a half. And I forget what it was rated but it was seen as a family friendly action movie, with no hissing bad guys, very little bad language, and a tv star the nation had not gotten sick of yet.

    And my first memory of a Stinger in a trailer would have been for Alien3, with that shot of the Alien slowly extending it’s second jaw to a shivering Ripley. They started getting more commonplace after that.

  16. hcat says:

    Sean – Those might be their most successful films but most of those directors (with the exception of Abrams and Leder who made names for themselves with television) were already established names when Speilberg produced them. These were not mentoring situations but collaborations. While they were not doubt given more budgetary freedom and creative wiggle room from the studios by having Speilberg involved, they were already hot properties before these films. Speilberg as a producer is like doing a duet with Julio Inglesias, you have to be already famous to get asked to the table.

  17. Pat says:

    Do you think men in black 3 will beat 1 and 2 ?

  18. JS Partisan says:

    Sam, I will tolerate a lot of things, but how in the hell do you bash the next 4 YEARS OF AWESOME? Freaking Joel fans. Go watch your Cinematic Titanic and blow it out your back end :P! Also, I do believe there is a Rifftrax for Twister.

  19. hcat says:

    MIB 3 will probably land just around the 200 million of the second film. And it will have less to do with the franchise than that being the Will Smith plus FX standard gross. Is this really that beloved of a franchise? The first one hit in a weak summer over a fourth of july weekend that it had to itself by default after Titanic and Starship Troopers could not finish in time and luckily had a rapidly rising movie star. The second one was a weaker version of the original, cruising on the good will from the first and a return to form from its comedic lead (call it the Ghostbusters II effect).

    If Will Smith fans list their favorite movies of his I doubt either MIB would top the list.

    The whole enterprise seems like an easy paycheck for Jones and Speilberg, a chance at greater visibility for Brolin, a frantic grasp at the imploded film career of Sonnenfeld, and a complete lack of ideas on what to do next for Smith (who wept when he realized he had no other Box Office left to conquer). Does this seem like something people are doing out of love for the material (which I believe is still being written on a day to day basis), or as a chance to once again play these charecters?

  20. Paul MD (Stella's Boy) says:

    I’m with you hcat. 10 years after a sequel that’s hardly beloved, I can’t imagine too many people are totally psyched about Men in Black III.

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