Friday Box Office Estimates Archive for July, 2013
Friday Box Office Estimates
The Wolverine slices off a big opening, though after a lot of hype, the number is going to be between The Great Gatsby and World War Z, in the “successful but not mega-opening” category. Two limited releases had strong launches. The To Do List will gross about $1.5m on 591 screens. And the new Woody, Blue Jasmine, is looking in the $80k+ range on just 6 screens. But perhaps the most impressive number, on the edge of wide release, is Fruitvale Station, which is over $3.5 million and will end the weekend over $5 million, expanding to 1064 screens.
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There will be only one happy new movie on a weekend of 4 new wide releases. The Conjuring got some nice notices and now it’s doing some nice box office, though given the genre, the weekend total may juts be in the mid-30s. Less happy is Turbo, which will probably go in the opposite direction as the horror film for the weekend, but still is not getting out of the 20s. Red 2isn’t going to equal the original’s opening weekend, but it could be just as leggy and the real hope will be for a sequel bump internationally. And almost as though they were partying away their sorrows, Universal gave a raunchy bash for Kick-Ass 2 at ComicCon last night, putting RIPD behind them even before it had been open for a full day.
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Adam Sandler tells the critics to grow up to the tune of a 13% opening day-increase over the first Grown Ups. Pacific Rim opens to $14.4m, which suggests an opening in the high 30s, though no one actually will know enough to estimate properly until Saturday night. And Despicable Me 2 will clearly leapfrog Monsters vs Robots but could also end up of top of the weekend again, depending on how well Grown Ups 2 holds today. The Lone Ranger‘s unhappy start has been compounded with a big Friday-to-Friday drop. And Kevin Hart should pass $25m with his concert film this weekend, edging closer to the Big Three of comedy concert grossers, but already the biggest one in the last dozen years.
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A dominant opening by Despicable Me 2 threatens the record July 4 weekend grosser, Transformers: Dark Of The Moon‘s $97.9 million… but will probably come up just short. Meanwhile, The Lone Ranger will open to about a $47m 5-day, which leaves Disney praying for international, just like many of the films that have been touted as summer hits based on somewhat better openings. The Way, Way Back, on just 19 screens, is looking at around $25k per, which is solid, but not overwhelming.
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