Friday Box Office Estimates Archive for October, 2014
Friday Box Office Estimates

Ouija will probably be the sole $20m-grosser for the weekend, though it is possible—as is often the case with horror films—that it drops so quickly that it comes up short. Good holds for Gone Girl And Disney’s Alexander, etc. Nice expansion for St. Vincent. And strong exclusive launches for Laggies and Citizenfour.
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Fury rolls out to $8.8m on Friday, including over $1m on Thursday night. The two other openers are soft, though Book of Life could get a boost to a near-$19m weekend as family audiences land on Saturday. And Birdman soars on 4 screens, looking at $100k+ per-screen for the weekend. Also pulling more than $10k per screen for the weekend in exclusive release are The Tale of Princess Kaguya and Listen Up Philip.
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Drac takes a bite out of Amazing Amy with an Untold $8.9 million to Gone Girl‘s $8.1. Sundance fave Whiplash brings the tempo with over $6,000 per at six jazz rooms. Feel-good pop-doc Meet The Mormons makes a surprising entry at number 10 with a $1.2 million gross.
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Annabelle breaks out of the box with a $2.3 million Friday lead on Gone Girl, but history tells us that a horror movie will stall as the weekend progresses while a drama will stay strong, if not get stronger… so look for Gone Girl to win the weekend. Even with 2 strong newcomers, the holdover business is good, with The Equalizer down only 55% Friday-to-Friday, suggesting a hold in the high 40s for the weekend. There are also 2 weak mainstream newcomers; Freestyle’s Left Behind and a 17-screen launch of Men, Women & Children from Jason Reitman and Paramount.
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